It's hot, it works and it's finally here!
MANILA, Philippines - A fusion of fitness and fashion, this shoe model has taken the Western world by storm and is poised to capture the hearts of Filipinos. So what’s the buzz behind this brand?
Stores all over the US, Europe and the rest of the world can barely keep them in stock. To say that Shape-Ups, the hot new fitness shoe from Skechers, is in demand is probably an understatement. The good news: it has finally arrived here in the Philippines!
Shape-Ups are designed to promote weight loss, firm buttock and calf muscles, improve posture, strengthen back muscles, reduce cellulite and tone thighs, increase cardiovascular health and reduce stress on knee and ankle joints.
It is for people who don’t have the luxury of time to religiously hit the gym. Imagine getting a great workout with only the right shoes that you can bring along anytime, anywhere.
Shape up while you walk
Compared to ordinary sneakers, the build of Skechers Shape-Ups reveals the very attribute that differentiates it from other shoes. It has a super soft kinetic wedge insert and dynamic rocker bottom, which simulates walking barefoot on a soft surface such as sand. This particular action provides natural instability, forcing your body to compensate by activating muscles in your legs, buttocks, back and stomach to center your body.
With more muscles engaged while walking and standing, one can burn more calories while shopping, going to work or running errands. By simply walking in a pair of Shape-Ups for up to 45 minutes every day, you can help tone muscles for shapelier and firmer thighs and buttocks, improve posture, as well as improve blood circulation and reduce weight.
Yes, it works!
One of the reasons for its popularity is how it easily fits into the fast-paced, urban lifestyle without sacrificing fashion sensibility. It caters to the need of students and young professionals to stay fit and fabulous while dealing with their busy everyday schedule.
In fact, several studies abroad have been conducted to prove that it has lasting benefits on its user’s physical well-being. Factors like body weight, body composition, leg and glutei strength and lower back endurance were tested. Results showed that there were improvements in all four, with the best improvement in leg and buttock strength as well as lower back endurance.
In the US and UK, satisfied customers have sworn by its advantages to their physique. Through their experience of getting trim and toned, they serve as living testaments that yes, the brand model really works.
Celebrity secret
Local celebrities also attest to the noticeable effects that the shoe brand has been giving them — as well as the unparalleled comfort that the product is fast becoming known for. Rachelle Ann Go, Priscilla Meirelles, Melissa Ricks, Princess Ryan, Erich Gonzales and Megan Young are just a few of the growing number of celebrities who are keeping fit by walking in Shape-Ups.
(Shape-Ups are available at Skechers stores in TriNoma, Glorieta 5, Market! Market!, Robinson’s Place Ermita, Festival Mall and Marquee Mall, as well as in selected specialty shops and in leading department stores nationwide.)
