MANILA, Philippines — Emphasizing their role in shaping the behavior and values of the youth, President Marcos has called on media personalities and celebrities to continue providing positive and nurturing programs for children.
In his speech delivered by Presidential Communications Office (PCO) Secretary Cheloy Garafil during the Anak TV Seal Awards on Friday, Marcos said the younger generations learn social behavior by observing adults and role models.
“So let us provide them with the necessary guidance in their consumption of media, and encourage them to watch shows that will teach them how to engage effectively with their peers, elders and communities,” the President said.
He also enjoined Anak TV to continue advocating for wise media consumption and encouraging its consumers to produce relevant content. Anak TV Seal Awards is a national award given by various stakeholders – including parents, educators, businesses and media organizations – to programs that promote responsible TV viewership through child-sensitive and child-friendly show formats.
The event was held after three years of hiatus due to the COVID-19 pandemic.
Marcos also encouraged television networks, celebrities and journalists to provide a positive, nurturing and inspiring media landscape for Filipino children through policies and programs that will promote responsible TV viewership. ?“I enjoin all Philippine TV networks, artists and journalists, among others, to wield your power and utilize your platform in promoting media and online literacy and advocating child-sensitive content,” he said. ?“Continue to work with this administration in shaping a more positive, nurturing and inspiring media landscape for Filipino children by expanding your awareness of the needs of your young audience,” he added.?The President commended Anak TV for recognizing outstanding child-friendly television programs that play a role in the creation of a new generation of socially conscious Filipinos.
He also recognized the recipients of the Anak TV Seal Awards for creating quality content that helps mold Filipino children’s values. Marcos was undergoing a five-day mandatory isolation after testing positive for COVID-19 on Monday, the third time he caught the coronavirus.?The PCO is proposing a P16.899-million allocation for its Media and Information Literacy campaign from its P1.7-billion proposed budget for 2024.?Launched in August, the campaign will primarily target equipping teachers in state universities and colleges to combat fake news, misinformation and disinformation, Garafil said.