MANILA, Philippines —Conservation group World Wide Fund for Nature (WWF) will push through with the observance of Earth Hour online tonight.
“There’s this whole digital space that we haven’t fully maximized yet. So a lot of countries are going online this year,” said WWF-Philippines Earth Hour national director Angela Ibay.
The WWF offices in Singapore, Nigeria and Senegal, among others, are also exploring digital efforts this year.
“Earth Hour 2020 Philippines will largely be a digital effort. WWF-Philippines is urging Filipinos to take part in Earth Hour 2020 from their own homes, through actions as simple as closing and leaving off non-essential lights for the night,” Ibay urged.
She is hopeful that the Filipinos’ preference to go digital could help them reach more people and further widen their impact with reduced strain on manpower and other resources.