Maine Mendoza, Kim Chiu call for responsible online gaming

MANILA, Philippines — Kapuso host Maine Mendoza and Kapamilya actress Kim Chiu joined the call of responsible online gaming. 

During the recent media launch of short films for the "Pusta de Peligro" campaign, Kim said that gaming should be fun.

“Bet what you can afford para umiwas sa ‘pusta de peligro’ dahil ang gaming dapat fun-fun lang,” she said. 

For Maine, gamers should get the right support. 

“Get the right support para umiwas sa ‘pusta de peligro’..." she said. 

DigiPlus Interactive and its social development arm, BingoPlus Foundation, have officially launched the Pusta de Peligro Responsible Gaming campaign with the premiere of three short films. Held in Gateway Cinema, the event highlighted DigiPlus’ steadfast commitment to responsible gaming, advocating for prevention, education, and intervention to ensure that gaming remains a safe and enjoyable form of entertainment.

At the heart of the campaign are three resonant short films, each designed to evoke self-reflection and inspire mindful gaming choices. The first video tells the story of a woman torn between breaking her piggy bank to place a bet, or keeping her hard-earned money. The second video follows someone caught in a tough decision: to use his money to buy lunch, or risk it all for a bet. The third video highlights the struggle of a woman with worn-out shoes, torn between buying a much-needed replacement, or taking a chance on a game.

Through these relatable, real-life scenarios, Pusta de Peligro challenges viewers to recognize the moments when gaming transitions from fun to risk, and encourages them to embrace the campaign’s call: “Pag Pusta de Peligro na, pause na muna, dahil ang gaming dapat fun-fun lang!”

“We hope this campaign will spark a national conversation about responsible gaming,” said DigiPlus Chairman Eusebio Tanco. “We want players to feel empowered to make wise choices, families to feel reassured, and communities to see gaming as a safe form of entertainment. The Pusta de Peligro campaign is a crucial step toward that vision.”  

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