Charo, Piolo at the 43rd International Emmys

MANILA, Philippines - ABS-CBN president and CEO Charo Santos-Concio said the Philippines may not yet be a major player in the world content market but many ABS-CBN shows have already been warmly welcomed in several territories. It proves that Filipino content is now thriving in a globalized environment.

“We are grateful that through our content, we can show the world the real wealth of our country. These are our strong family values and our resilience as a people. We see no better way of achieving it than through television,” said Charo, who spoke as the gala chair of the 43rd International Emmy Awards (IEA) held at the Hilton Hotel New York last Monday.

Charo, who delivered her speech before the world’s best producers, creatives and talents, is the first Filipino gala chair invited to participate in the prestigious event, which she referred to as the “world’s most important annual television event.”

“The more we care, the less we fight. During dark days of terror, we come together in prayer. So, the world, far from falling part, is even inspired to unite,” she said.

Charo said that when content producers begin to know and care about people and things, “we begin to care about other people’s quest for love, pursuit of dreams, cry for justice, celebration of triumph and struggle for survival.”

Meanwhile, Piolo Pascual also had his shining moment when he presented the award for Best Telenovela alongside Karla Mosley of The Bold and the Beautiful.

Before the awards proper, Charo and Piolo both graced the red carpet and granted media interviews. Charo looked elegant in her Cary Santiago terno gown, while Pascual looked dashing in a black suit.

Charo and Piolo’s participation in the IEA marks a new milestone in Philippine broadcasting history. It serves as a recognition of how Filipino content can be at par with global standards.

The IEA recognizes excellence in global television programming. This year, Special Awards were presented to Julian Fellowes, creator and writer of Downton Abbey (Founders Award) and Richard Plepler, chairman and CEO of HBO (Directorate Award). The event was attended by Michael Douglas, Elizabeth McGovern of Downton Abbey, Tovah Feldshuh of The Walking Dead, Patina Miller of The Hunger Games and Lea DeLaria of Orange is the New Black, who were among this year’s presenters.

Over the years, ABS-CBN has also earned several International Emmy nominations for its shows and actors such as Maalaala Mo Kaya (Best Drama Series, 2013), Jane Oineza for MMK (Best Actress, 2013), Precious Hearts Romances presents Impostor (Best Telenovela, 2011), Dahil May Isang Ikaw (Best Telenovela, 2010), Sid Lucero for Dahil May Isang Ikaw (Best Actor, 2010), Kahit Isang Saglit (Best Telenovela, 2009) and Angel Locsin for Lobo (Best Actress, 2009).