ABS-CBN regional trade event: Bigger, better, bolder shows

MANILA, Philippines - ABS-CBN Regional’s #BiyahengPINAS trade event showed the company’s continued dedication to beef up its coverage of areas outside Metro Manila as they gave thanks to advertisers for their unwavering support in the gathering held at White Space Manila. 

“ABS-CBN Regional wants to give our loyal Kapamilya viewers in the provinces what they want: Bigger, better and bolder regional shows to showcase what each locale has to offer, whether it be in wondrous food or breath-taking sights. We also would like to take this opportunity to thank our beloved partners, advertisers, who have given their all-out support in our efforts,” said ABS-CBN regional head lawyer Abigail Querubin-Aquino.

During the #BiyahengPINAS event, the guests were treated to a surprise with various Kapamilya hunks arriving and taking photos with them. Among the stars who gave time to make the people happy were Piolo Pascual, the Pasion De Amor leading men Jake Cuenca, Ejay Falcon and Joseph Marco.

To make things more exciting, Maja Salvador also gave an impressive dance number for the audience that left everyone cheering for an encore as an opening number. Matteo Guidicelli, on the other hand, served as the closing act as he serenaded the audience before the grand raffle draw that had an amazing prize of joining the Kapamilya Karavan in one of their trips.

Pangako Sa’ Yo actor Joem Bascon and Banana Sundae funnyman Jason Gainza also graced the event as well as the love team of Joshua Garcia and Loisa Andallo of Nasaan Ka Nang Kailangan Kita.

Among ABS-CBN Regional’s programs include dedicated shows for the regions outside the NCR like MagTV, Atin ‘To!, TV Patrol, Kapamilya! Mas Winner Ka and Agri Tayo Dito which are aired across Luzon, Visayas and Mindanao, in the dialect of the region they are in. Entertainment shows like Pasion De Amor, Nasaan Ka Nang Kailangan Kita and Pangako Sa ‘Yo dominate viewership in provinces.

Aside from that, ABS-CBN Regional also sees to it that the stars also get to visit their fans residing in different parts of the country with their Kapamilya Karavan initiative. The Kapamilya Karavan participates in various fiestas.

ABS-CBN Regional’s #BiyahengPINAS was hosted by Enchong Dee along with comedian Pooh, Blinky de Leon from Mag TV Cebu and Ryan Gamboa from TV Patrol Negros.