Lee Cooper London opens 1st store

MANILA, Philippines - Lee Cooper, the European denim brand, made its way to Manila in August 2012, perking up the Philippine fashion industry with its sophisticated and stylish designs. Starting with denims hanging on the racks of department stores, Lee Cooper has finally put up its first store at Market! Market! in Taguig City. The occasion started with a store blessing and was attended by Lee Cooper Philippines executives, Lee Cooper Philippines’ previous international brand ambassadors, fashion media and bloggers.

The store, located at the ground floor, new wing, is a standout with its iconic British designs and details, from the red telephone boxes, Mini Cooper toys, electric musical instruments to ambient music from different Brit music acts. Outside the store is a creative fashion booth featuring images and miniature versions of London attractions where storegoers can click away.

The British denim jeans brand also displays a unique British-inspired tops-and-bottoms collection. You can also find an array of accessories from bags, eyewear, belts to caps at very reasonable prices.

The opening of its first store coincides with the launch of its British Indigo collection that showcases overalls, carpenter pants, vests and the like in various finishes — from rugged and raw dark, clean and sharp, shaded worn-in look to softer and blurred indigo dyes.

For details, visit www.leecooper-philippines.com. Like www.facebook.com/leecooperPH or follow its Instagram @leecooperph and Twitter @LeeCooperPH.