Nurturing the diverse talents of kids

MANILA, Philippines - It was a day full of fun at Star City on Sept. 28 as Jollibee Kids Club (JKC) celebrated its Family Fun Day. Now on its fourth year, the event was flocked by JKC members together with their families.  It is one of the activities exclusively enjoyed by the kiddie members.

The program was a showcase of talents by the JKC members. They danced and sang with all confidence. Various games were played, too, with fabulous prizes from different sponsors. Jollibee mascots added more fun to the show as kids always love seeing them perform on stage.

From the kids’ performances, you could see the advantage of being members of the Jollibee Kids Club. Self-confidence is evidently shown, and they can perform well in front of the crowd. Each presentation is a fitting image of what being a JKC member is all about.

John Carlo “JC” Tan, one the JKC members, captured attention when he had his song numbers. The GMA 7 child talent is a total performer and a great testimony to Jollibee Kids Club’s objective — discovering and nurturing kids’ potentials. 

When he was four years old, JC became a member of JKC, where, according to him, his oozing confidence developed. Now, he goes to different places to perform, and even had appearances on national television. The 10-year-old lad knows  how to balance his time, too. Despite his hectic schedule, he maintains his scholastic standing as one of the Top 3 in his Grade 5 class at Emilio Jacinto Elementary School.

The performances of JC and the rest of the JKC members during the Fun Day speak of how the club sticks to its objectives.

Robert Raagas, Jollibee Kids Club trade marketing officer of Metro North, said that “tapping the multiple intelligence in each member” is the main objective of the club. He added that the club is creating various events for the members to bring out the best in them.

JKC started in the late ’80s, nurturing future big names and well-known artists in the country. Presently, JKC has more than a million members and it hopes to draw more membership as it continues to look for new and better ways to serve kids from one to 12 years of age. Camille Prats, Ella Cruz and JC Tan are just some of the talented kids honed by JKC. It pays to be a member of the Jollibee Kids Club. —Kristine Faith