MANILA, Philippines - Globe Telecom kicked off the summer season with its own version of an adventure race and back-to-back parties in Boracay to the excitement of island residents and patrons.
The telecommunications company made its presence felt at one of the world’s most beautiful and frequented summer destinations with a slew of activities and games. Dubbed as The 2014 Globe Adventure in Boracay, the four-day interactive activity from April 17 to 20, allowed participants to receive stamps from finishing tasks in each of the designated stations around the island. They also took home Globe freebies upon completion of the activities and enjoyed free multi-cab rides.
Participants who have completed the stamps received exclusive VIP passes to the full-house Globe Wave Party on April 17 and 19 at the Wave Bar, dancing to the beats of international disc jockeys led by DJ Samir Ayeb and hobnobbing with celebrities like Be Careful With My Heart actor Jerome Ponce, designer Avel Bacudio and Star Magic artist and model Rob Bermudez.
“We are happy to have made Boracay an even more wonderful summer destination with our adventure race and sold-out beach parties that further fueled the energy in the island,†said Joe Caliro, head of retail transformation and management at Globe. “Almost in the whole stretch of Boracay Island, people saw and experienced our massive merchandising efforts, interactive activities and festivities. With our Globe Store, customers were able to transact and seek assistance on our post-paid plans, prepaid services and Tattoo broadband offers. It was a wonderful four-day event and our subscribers can expect more wonderful surprises from us this time of the year.â€
The celebration continues until today as the Globe broadband brand Tattoo brings international DJs Cedric Gervais and Steve Aoki to Boracay for the Tattoo Labor Day Weekend 2014 at the Epic Beach Front.