MANILA, Philippines - Lee Cooper has been the foremost European brand in denim. Its heritage goes back more than 100 years when it first started operations in East London in 1908.
Just in time when England was ready for some rock ’n roll in the ’50s, Lee Cooper began producing jeans that were so hip it was a crime not to have at least a pair of them back then.
Since then, it has expanded to over 88 countries, including Spain, Morocco, France, Italy, South Africa, Russia, Thailand, Singapore, Malaysia, Australia, and the UK. It is also available in Ireland, Belgium, Switzerland, India, China and Korea.
With over 4,000 outlets (700 of which are Lee Cooper stores), the brand has a strong recall, making it one of the most recognizable brands in the world. No wonder Lee Cooper sells more than five million pairs of jeans every year.
Now, the British fashion brand has rocked and rolled its way to Manila’s streets, bringing the same sophisticated and fashionable items that have made it famous the world over.
In 2012, the Philippines got a slice of the action as Lee Cooper opened its first store. Denim-nation braces itself as Lee Cooper rocks the fashion world with latest, most stylish and exciting collection.
The brand is available in 74 department stores nationwide in SM Supermalls, Robinsons Malls, The Landmark and Gaisano Group of Companies.
Driven by strong and authentic British fashion design from the UK, Lee Cooper carries a complete line and collection for both men and women, including denim jeans, colored pants, denim shorts, capri, cargo pants and shorts, knits, blouses, wovens, jackets, accessories, belts, shoes and bags.
Lee Cooper merchandises look sleek, slim and sexy; the details always stunning; the cuts and colors a perfect fit; the fabrics and finish a cut above the rest.
And now with its participation with British Embassy as sponsor in The Great Britain campaign, the grand finale is having a fashion show which Lee Cooper will showcase their newest British Carnival and British seaside collection very timely for the summer season. Inspired with trends from the catwalk of a grunge marine feel fused with a preppy edge incorporated with Brighton backdrop and Lee Cooper heritage. Colors are bright and saturated for a high summer feel, taking inspiration from the Brightons festivals and architecture.
Lee Cooper is exclusively manufactured and distributed in the Philippines by Red Diamond Global Trends.