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Entertainment

New Cloud 9 TVCs

The Philippine Star

MANILA, Philippines - Happiness, though open to individual interpretations, is a universal experience that is worth holding on to. Similarly, this is the kind of story that Cloud 9 hopes to portray in its latest TV commercials. Heartwarmingly familiar, both commercials capture those instances of unadulterated bliss, the same feeling that eclipses everything else when one is caught in that Cloud 9 moment.

Directed by Sid Maderazo, the montage of clips illustrates the meaning of happiness for different people in various situations. “As shown in the commercials, people close their eyes during their happiest — a mom holding her baby, a kid giving his dog a hug, a couple leaning in for a kiss and so on,” he says.

Whether they’re taking a break, giving in to their sweet tooth cravings or simply rewarding themselves for a job well done, they can have that single best moment with Cloud 9, the rich chocolate bar many Pinoys know and love.

Cloud 9 Classic presents luscious caramel, crunchy peanuts and soft nougat gingerly layered on top of the other.

CLOUD

COMMERCIALS

GIVING

HAPPINESS

HEARTWARMINGLY

HOLDING

MOMENT

PEOPLE

PINOYS

SID MADERAZO

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