Smart Music welcomes Ivory Music & Video, Sony Music

MANILA, Philippines - The Philippines’s biggest online music portal continues to grow as leading wireless services provider Smart Communications, Inc. (Smart) signs with Ivory Music & Video an exclusive music content online distribution agreement. Ivory, also the exclusive licensee and distributor of Sony Music in the Philippines, will make available to more than 70 million mobile subscribers of the PLDT group its extensive library of downloadable music tracks containing both local hits and international chart toppers.

Launched just recently, Smart Music is the first and only digital music store of its kind, allowing mobile subscribers to download songs straight to their mobile phones, tablets or computers, paying through their prepaid load or postpaid bill. With original and quality music selling for as low as P15 per track, Smart Music provides Filipinos easy, affordable and instant access to more than three million songs, anytime, anywhere through www.smart.com.ph/music.

With the Ivory-Sony Music deal, Smart Music will soon carry tracks from international music legends and superstars such as Beyonce, One Direction, Britney Spears, Michael Jackson, Whitney Houston, Barbra Streisand, Aerosmith, cast of Glee, Pitbull, Ke$ha, Tony Bennett, Air Supply and more. It will also offer OPM favorites from Ivory’s catalog such as hits from Ryan Cayabyab, The Company, Side A, MYMP, Moonstar 88, Luke Mejares, Abra, Silent Sanctuary and more.

Photo shows Smart’s EVP and head of wireless consumer business Charles A. Lim (seated, left) with Ivory’s President Steven L. Tan. With them are officials from Smart’s Innovation and Product Development/Smart Music (standing, from left) Mellissa Limcaoco, group head; Blue De Venecia, senior manager; Lucille Tang, product manager; and Abby Borja, senior product officer.