Eugene Domingo's heartwarming secret

MANILA, Philippines - Adored by audiences of diverse backgrounds and from different generations, Eugene Domingo (photo) is a certified showbiz gem. Her star shines even brighter not just as a powerhouse comedienne, but also as a top endorser, appearing in the new campaign for Universal Robina Corporation’s (URC) Payless Instant Mami.

“Eugene Domingo is the perfect personality to represent Payless Instant Mami,” says Marcia Gokongwei, GM of the URC Noodles Group. “With her genuine outlook and quirky humor, she’s the sort of person moms want to be best friends with. And that’s what we hope people will find in a bowl of Payless Instant Mami when it comes to treating their kids.” 

Showcasing her remarkable talent, the new commercial lets the comedienne play the role of a reliable sister who is left to take care of her nephews and nieces. “Wala talagang edad na pinipili ang sabaw. Kahit ano pang nararamdaman ng mga bata, basta maghain ka sa kanila ng sabaw, okay na,” quips Eugene. “Ako, mahilig talaga sa sabaw. Nalulungkot ako sa pagkaing tuyo.”

Eugene continues to be everyone’s best friend that never fails to add flavor to the lives of the young and the young-at-heart, on and off-screen.