MANILA, Philippines - Music fans, environmentalists, students, NGO organizers, families, and regular mallers recently gathered at SM Mall of Asia to pay tribute to Mother Earth in a concert titled Earthday Jam. On its eleventh run, the event showed no signs of slowing down as it displayed its usual industrial stage with the symbolical globe as backdrop that keeps changing its color hues throughout the event depending on the type of music played. The tents of DENR,TIEZA and EDNP were strategically located. By 7pm, the fireworks display exploded into the sky with the show opening with the “samba” inspired drum beats of Brigada.
The complete lineup of musical acts boast of several of the biggest names in the rock and pop scene. The bands that played were Skabeche, Session Road, Imago, Rivermaya which had a surprise vocalist, Paolo Valenciano, Spongecola, Bloomfields, 6Cyclemind, Tanya Markova, The Chongkeys and Franco. The solo artists were Sitti and Nina plus event producer, environmental artist and Satur Neri awardee Lou Bonnevie.
Environmental speakers also came on stage, including Earthday Network Philippines’ Bebet Gozon and DENR Secretary Ramon Paje,Jr. Vjs Chino and Bianca from MYX Channel led the “green pledges” segment of the program, while the Menchu Antigua, Carl Mcfly and Lou Bonnevie hosted the entire event.
The event was produced by Dimitri Productions in partnership with DENR , SM Mall of Asia and EDNP with participating sponsors Petron Corporation, TIEZA , San Miguel Corporation and PAGCOR. Special thanks to Uno Pizzzeria Ristorante, Microtel MOA, Magnolia Purewater, MYX, GMA Network, ABS-CBN and Cross Over 105.1 and The Philippine Star.