Globe enters production, reveals new content partners
MANILA, Philippines – Globe Telecom has launched this week Globe Studios and Globe Live which are aimed to change Philippine entertainment’s landscape.
Globe Studios and Globe Live are designed to produce original shows, live events and engaging world-class content that are suitable to today’s discerning consumers.
Globe Studios recognizes that movies and television dramas are no longer limited to TV and cinema as the brand is fnow accessible on social media through smartphones. It is then bringing the next generation of entertainment to mobile with original productions from top film directors such as Erik Matti, Paul Soriano, Quark Henares, Dan Villegas, Sigrid Bernardo, Joyce Bernal and Lav Diaz. Globe Studios is backed by local and Asian media houses such as Viva Films, Reality Entertainment, Quantum Films, Spring Films and Astro of Malaysia.
“Consumption of mobile entertainment has grown exponentially over the past years,” said Albert de Larrazabal, Globe's chief commercial officer. “Today, customers no longer wait for their favorite shows on their TV screens. Instead, they dictate what they want to watch when and where they want to. With Globe Studios, we will now produce our own clips, series and even movies.”
On the other hand, due to the rising clamor toward personalization, another challenge is how to deliver the most engaging and creative events that will satisfy customers. Globe Live responds to this demand by leveraging on Globe’s wide experience in the live events industry to elevate production quality and, at the same time, tap the wide distribution coverage of Globe to promote and assemble events that are of international size and quality.
Globe Live’s first foray in the theatrical scene is the staging of Green Day’s American Idiot, a Philippine production of the hit Broadway musical. Produced together with 9 Works Theatrical, American Idiot will be held at the new Globe Iconic Store in Bonifacio High Street Amphitheater in Bonifacio Global City, Taguig.
The Globe Iconic Store features two massive Times Square-like LED walls in a unique outdoor setup to accommodate thousands of people. American Idiot is composed of a star-studded talent roster headlined by Basti Artadi of Wolfgang, Miggy Chavez of Chicosci, former Rivermaya vocalists Jason Fernandez and Norby David, and veteran thespian Nel Gomez. The show is set to run from June 24 to Jul. 10, 2016.
New content partners
Globe has also revealed the lineup of its new international content partners and improved broadband plans.
The telco giant has announced that it is the first mobile and broadband partner of video streaming service Netflix in the Philippines. Netflix boasts of over 81 million members in over 190 countries who are enjoying more than 125 million hours of TV shows and movies per day, including original series, documentaries and feature films. Members can watch as much as they want, anytime, anywhere, on nearly any internet-connected screen. Netflix will be available to Globe customers via their mobile or broadband service
Globe newest roster of content partners will bring out the best of Philippine digital lifestyle. Photo above shows Globe Executives with new content partners from Disney, Astro, Turner, Smule, Sports Illustrated and Netflix. Globe Telecom/Released
With the recent launch of Disney Mobile, Disney and Globe complete the entertainment experience with the launch of the Disney Channel Apps—Disney Channel, Disney XD and Disney Junior. The popular TV network for kids and families in the Philippines is now available as a video streaming service that offers more than 100 video-on-demand (VOD) full episodes and live streaming of Disney Channels.
The world of sports is also enhanced with the Sports Illustrated (SI) App, featuring the latest in-depth exclusive news coverage and live American sports programming of basketball, the NFL, NHL, ESports and much more. Additional content from SI sites FanSided and SI Kids targets millennials and younger mobile demographics. As one of the most established and respected sports media brands in the world, SI TV channels reach an estimated 29 million homes across 12 Asian markets.
Soon, Malaysian media powerhouse Astro will also give Filipino gaming fans access to eGG Network or Every Good Game, Southeast Asia’s first dedicated 24/7 e-Sports network. E-Sports fans will be able to watch tournaments like League of Legends, Dota 2, Counter Strike: Global Offensive, and many more via Globe.
Dialing up the fun for Globe customers is Cartoon Network, this year’s current number 5 channel across all genres in the Philippines. Apps created by the Turner-owned brand will soon be available including an upgraded and authenticated version of Cartoon Network Watch and Play and Cartoon Network Anything. They both host a stack of engaging content from well-loved cartoons such as Adventure Time, The Amazing World of Gumball, Ben 10, The Powerpuff Girls, and We Bare Bears. For the first time in the Philippines, a live stream of the channel will be exclusively available to a non-TV audience. The apps also offer a selection of awesome video clips and interactive games and activities to keep the whole family entertained.
Moreover, the popular singing app Sing! by Smule brings the love of Pinoys for karaoke with more than 500,000 songs to choose from. It also allows users to record a video duet with their favorite artists like Jessie J and Jason Derulo and share it to a global audience.
Globe Broadband
Globe Broadband now brings customizable plans where families can create their own packages:
a) power up with internet speeds and data allowance options;
b) enjoy their internet through exclusive devices and access to the world’s greatest movies, TV shows, concerts, games and songs;
c) and extend the fun with boosters that further improve the overall experience in the home.
“We also came up with pre-bundled packages which we believe will be popular to many customers, and they can mix and match from there. This makes the selection process not only easy, but enjoyable for the Filipino family. With our new plans, our customers will be in full control, much better than any offering in the market today,” said Martha Sazon, Globe senior vice president for broadband business.
Globe Broadband has also collaborated with leading technology and device partners to complete the package: Samsung and TCL for smart HD TVs; Bose (speakers) and Harman Kardon (headphones); Google Chromecast (streaming device) and Sony Playstation (gaming console); and Airties (WiFi mesh), Belkin and Giraffe (security cameras). All these are available for an affordable additional fee on top of the monthly bill for over 24 months.
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