Fashion and beauty caravan

CEBU, Philippines - An international fashion and direct-selling company is bringing the third leg of its Fashion and Beauty Caravan to Cebu.  Sophie Paris holds the event at the SM Cebu City Trade Hall tomorrow, Saturday, August 15, from 11 a.m. to 6 p.m.

 Founded by French entrepreneur Bruno Hasson in 1992, Sophie Paris has grown from a home-based handbag manufacturing business to become a fashion direct-selling powerhouse in Asia. The brand brings out the latest styles in fashion with its exclusive French-designed products at an affordable price. It aims to deliver happiness to its members by giving them income opportunities, helping them look great, and having fun all at the same time as a way of achieving success.

 The company took the Philippine market by storm in 2002, straight away becoming one of the significant players in the country's direct-selling and multi-level marketing industry. Its French-designed products come in wide variety, with new styles exclusively available in monthly catalogs. Sophie Paris Philippines continues to grow with more than 500,000 members and over 140 Business Centers nationwide. It's also a member of the Direct Selling Association of the Philippines.

 Earlier this year, Sophie Paris Philippines had brought its successful Fashion and Beauty Caravan to Manila and Davao. Now, it's time to bring the event to Cebu. Sophie Paris Philippines Area Sales Manager Mr. Jomel Diaz said that the company lets members earn with its lifetime 30 percent discount and up to 15 percent in royalties. Sophie members and Business Centers also get the chance to win great prizes, including free international trips and an SUV for their hard work.

 "The Sophie Paris Fashion and Beauty Caravan is more than just about fashion and beauty. Sophie Paris is dedicated in giving earning opportunities to more Filipinos to improve their lives and create a better future for their families. It is more importantly about inspiring Filipinos to take hold of business opportunities and work towards success," Diaz added.

 Tomorrow's event at SM City Cebu features a Fashion Show showcasing the Sophie Paris Philippines catalogs for August and September, led by Mutya ng Pilipinas Finalist and Crowned Mutya ng Viva 2015, Ms. Sophie Paris 2014 1st runner-up Erin Fernandez. There are also guest performances for entertainment, as well as inspiring success stories from networking leaders in the Visayas.

Beauty and fashion booths feature a wide variety of Sophie products from makeup, perfumes, bags, shoes, watches to garments. Raffle prizes are to be given away. Anyone above 18 years old may sign up for membership on-the-spot at the recruitment booth.

Registered members may enjoy the make-over booth, cosmetic and fashion booth, photo booth and get a goodie bag for free. Registration starts at 10:30 a.m. Tickets are sold at Sophie Business Centers at P100 each. More information at www.facebook.com/SophieParisPh.  (FREEMAN)