Social Media Management Tools

CEBU, Philippines - In a time when almost everyone has two or more social media accounts, keeping one’s online presence organized has somewhat become a chore.

From updates on Twitter to posts on Facebook, the act of checking and posting updates has become the morning ablution equivalent to going online, a “first thing in the morning” ritual which many are inclined to do.

As such, social media management tools have been getting a lot of attention, given the functional benefits they afford netizens with as consolidated managing and organizing tools for multiple social media accounts.

Here are three of today’s more popular social media management tools:

HootSuite

A social media dashboard designed for the easy management of multiple social network accounts

As a social media management platform, HootSuite is primarily positioned for individuals/entities who have branding/business-oriented stakes involved in the maintenance of multiple social network accounts.

But this HootSuite aspect doesn’t mean that the average netizen can’t maximize its use in managing and organizing his/her personal social media activities.

With support for various networks (including Twitter, Facebook, Google+, Foursquare and more), the HootSuite platform helps users easily keep up with posts and updates that find their way across different sites. The platform also highlights a pre-program post for later sharing feature, along with an informative posts/updates/pages analytics section/function.

TweetDeck

A desktop-based Twitter account manager, available in versions for Windows and Mac

Sporting a well-designed multi-column interface, TweetDeck streamlines the interactions and activities of Twitter account users in the desktop ecosystem.

Using the application, TweetDeck users can get quick, real-time updates on mentions, as well as easily send responses and manage direct messages that are sent or received within Twitter-verse.

Also available in a web-app version, TweetDeck simplifies the rudimentary processes involved in keeping Twitter accounts and interactions updated, organized and generally spic and span.

Buffer

A social media dashboard also designed for the easy management of multiple social network accounts

Just like HootSuite, Buffer is a social media platform that performs as a consolidated hub for different social media accounts, with support for popular social networks like Twitter and Facebook.

Available in mobile app versions, Buffer also comes in browser extension variants, each developed to simplify and enhance the overall Buffer experience, as well as streamline the content organization and management of multiple social media accounts.

Also featuring analytics and insight functions, Buffer users can quickly see how many likes, how many shares, or how many retweets their posts/updates had garnered, apart from it being a great posts and updates management tool.