A good sandwich starts with good bread

CEBU, Philippines - If you're wondering why your kids return home from school with their favorite sandwiches left half-eaten in their lunch bags, then you may have to think beyond your palaman.

Check the bread. Is it crumbly? Soggy? Smelly? Hard as cardboard? If so, then it's time to add Gardenia to your grocery list. 

For 15 years now, Gardenia has understood the importance of aroma, taste, softness, and nutritive value in bread-qualities no other bread has claimed.

Which is why, from the moment it hit the grocery shelves in 1997, Gardenia has been the leading premium bread brand in the Philippines.

From the outset, Gardenia used the now familiar G-Lock system, a unique color-coded tab that locks in freshness. Because the tab also tells you when the bread was baked for, you can be sure that every bag of Gardenia you bring home is as good as being freshly baked. You can always tell by the aroma that wafts out as soon as you open the bag.

Take out a slice and feel how soft it is-soft enough to roll up without having the bread crumble in your hands.

Then, bite into it. It's delicious as is, with all the irresistible qualities of freshly-baked bread.

Want more? Then check out the label on the bag. See, it's says "No transfat." That means that it's good for you and your kid's heart-health. Then, run your finger down the list of vitamins and minerals each loaf contains: vitamins A, B1, B2, B3 and C, and calcium, iron and folate. That's everything you and growing children need for strong bones and teeth, a strong immune system, stamina, energy, healthy blood, good vision, youthful skin, and mental development.

You may not know this but Gardenia also uses only premium flour from U.S. Wheat especially milled to Gardenia's standards, and milk sourced from the U.S., Australia, and New Zealand. That means nothing short of the best for you and your family.

What's more, Gardenia offers you peace of mind. A fully automated baking process using technologically advanced machinery ensures that the loaf of Gardenia Classic White you and your kids eat is untouched by human hands and come from a hygienic and pest-free environment.

Want proof? Gardenia is ISO-certified, given only to those who meet international high-quality standards of manufacturing. Plus, Gardenia's HACCP (Hazard Analysis Critical Control Point) certification guarantees food safety standards.

So, from taste to aroma to texture to all that nutritive goodness, made with only superior ingredients and world-standard processes, Gardenia packs more in a Classic White Loaf to make sure you get so much more because the extras are something you and your family deserve.

And your little ones will know that, too, because they vote with their appetites. So, the next time you make your kids a sandwich using Gardenia Classic White, expect no leftovers in their lunch bags when they come home from school.

Gardenia Classic White Loaf is available in leading supermarkets, convenience stories and groceries nationwide. (FREEMAN)