Frolicking in a field of freshly mowed lawn… gathering around a bonfire in a beach party… strolling in a mall for some good finds… these are some youthful activities that conjure images of unrestrained enjoyment and living life at its carefree best. Invigorating and definitely fun, these playful moments are ingeniously captured by Avon in a bottle to bring the latest addition to its roster of timeless fragrances.
Avon’s Just Play echoes the carefree spirit attributed to individuals bursting with energy. It exudes a bouquet of freshness and a lively outlook that aptly goes with the exuberance of today’s active guys and gals.
“Avon fragrances are all about bringing out the best in individuals,” states Avon Southeast Asia Cluster Marketing Category Head for Fragrance, Barbs Aguirre. “Just Play is no exception. Its unique scent translates to the fun side of life and the zest for the active lifestyle.”
Just Play for Him is an energetic tonic of fresh citrus, crisp greens and zesty spices, bringing out that manly appeal. Just Play for Her, on the other hand, has hints of sparkling tea notes playfully blended with fresh floral and sandalwood for a feminine touch.
Giving life to the Just Play signature fragrances are two prominent show business personalities – actor, host and VJ Luis Manzano and model-singer Nikki Gil. Their energetic, smart and fun-loving personas epitomize the essence of Just Play which people their age can easily relate to. Their being chosen as Just Play brand ambassadors also echoes Avon’s esteemed stance in the industry – a brand trusted by some of the country’s renowned figures.
It is not surprising how Luis easily got the grips of show business, having a pair of seasoned performers as parents. He projects confidence and ease in front of the camera, and exudes a burst of energy that audiences find interestingly appealing. An active yet down-to-earth young man, Luis never fails to find time to unwind and enjoy the company of his close friends. He also has a penchant for the outdoors, having tried practically all beach activities one can think of.
Nikki, on the other hand, conveys a bubbly personality that simply uplifts the spirit of the people watching her perform. She can easily be your big sister or best friend who you would love to hang out and share secrets with. True enough, Nikki sees to it that she devotes time to let her hair hang down, take things easy, and have fun with the people she care most about.
Apart from their engaging personalities, both Luis and Nikki bring with them a lighthearted and cheerful outlook. Such characteristics make them the perfect choice to be the faces of Just Play – young people who value their craft yet know how to play by the rules of a fun-filled life.