Freezing summer fun with sizzling hot entertainment in Sarap Mag Babad

CEBU, Philippines - All around the world, we say cheers to summer, the time when we can afford to take longer breaks, bare some skin to beat the sweltering heat and explore more places with our loved ones as nature is kinder for travelling and partying in this time of the year.

For a tropical country like ours, the beach is undoubtedly the place to be but since we are a nation of beer drinkers and fun seekers, we can afford to celebrate summer wherever we wish to. As long as we are with genuine friends where we can be ourselves, with cases of ice-cold San Miguel Pale Pilsen to keep us company, we can always create our own summer memories, and yes, freeze them too.

Last April 1, the country’s iconic beer brand kicked off its Sarap Mag Babad event in the Queen City of the South, a welcome treat among the easygoing Cebuanos. A giant mock-up San Miguel Pale Pilsen embedded in a 10-foot high ice glacier set the mood for partying at the busy Mango Square Commercial Center.

Cebu City’s popular bands provided sizzling hot entertainment while guests excitedly took turns in posing at the giant ice glacier.

The occasion also provided professional lensmen and photography hobbyists a chance to take summer shots during the event. These photo entries were submitted to the Sarap Mag Babad photo-essay contest “Pics Mo, Freeze Mo sa Summer” which ran from March to April. Other relevant photos were uploaded in the Facebook fan page of San Miguel Pale Pilsen. Winners will receive trip for four to Boracay, cash, plus other cool prizes. Photos submitted will also be captured in the Sarap Mag Babad MTV that will be shown in the website and in San Miguel Pale Pilsen billboards.

Beachcombers in Puerto Galera and Boracay can also dip into Sarap Mag Babad’s summer fun by partying at any of San Miguel Pale Pilsen partner bars and restaurants. Cool collectible items such as LED portable fans, caps, shirts, bags and Tobi peanuts were up for grabs for every order of five San Miguel Pale Pilsen.

All these and more explain why the annual San Miguel Pale Pilsen Sarap Mag Babad is an occasion that the barkada looks forward to every summer.

Described by SMB lovers as the official summer party authority, Sarap Mag Babad offers all the elements that make an unforgettable summer getaway. Think of the coolest entertainment in town, beautiful bods and faces and loads of refreshing and great tasting San Miguel Pale Pilsen to up the fun ante!

For more of San Miguel Pale Pilsen Sarap Mag Babad Freeze the Summer promos and activities, visit www.sanmiguel palepilsen.com.ph.