Globe Telecom to open more mobile stores across VisMin

CEBU, Philippines - Globe Telecom plans to open 10 more Store-on-the-Go mobile outlets across the country this year, including the remotest areas in Visayas and Mindanao.

Globe retail transformation and management head Joe Caliro said in an interview that the company aims to bring Globe products and services closer to subscribers with their innovative store formats like the Globe Microstore,, Kiosk, and now, the Globe Store-on-the-Go. At present Globe is operating six mobile store facilities.

With its mobile telco store, Globe hopes to reach more customers and offer its wide array of postpaid, prepaid, and broadband offers, as well as access to customer service for after-sales concerns.

“They don’t have to make extra effort just to be able to transact with Globe, because a Globe Store is actually roving around within the vicinity, ready to serve them,” Caliro added.

Globe has stationed one mobile store facility in Cebu during the Sinulog Festival, but according to Caliro the truck will travel to Cebu’s countryside areas, in northern and southern parts in the next few weeks.

Caliro said that people in the far-flung areas are also equally entitled to the same services and offerings, easily available to the urban-based customers, whose access to Globe store is at hand.

This time, Globe is reaching out to its growing subscribers, both prepaid and postpaid users in order to sustain its leadership and beef up its customer relations’ thrust.

The Globe Store-on-the-Go offers subscribers and new customers the same shopping experience as when visiting a concept store. The Globe Store-on-the-Go is a fully-functioning mobile Globe Store that is deployed in far-flung areas where customers need the services of the store.

The mobile stores also receive new postpaid and broadband plan applications and allows for instant processing to fulfill new handsets and devices right there and then. Customers can also inquire about the latest postpaid and broadband promos with the assistance of Globe Store retail staff.

"We look forward to rolling out more Globe Store-on-the-Go facilities in more areas nationwide so that more subscribers, especially in the regions and provinces can enjoy Globe, their way," he reiterated.

Last month, Globe installed its mobile store in Tacloban to serve the typhoon-affected customers.

“As part of our rebuilding and rehabilitation efforts in Tacloban, we have rolled out our Globe Mobility Store-on-the-Go in the area to effectively accommodate our subscribers who need urgent communication services, especially those who require after-sales support and assistance,” said Caliro. — (FREEMAN)