ECCP launches online marketing series

CEBU, Philippines - The European Chamber of Commerce of the Philippines (ECCP) launches ConneXion, a four-session series of talks with hands-on workshops on online marketing as a business strategy for small and medium enterprises to thrive in this digital age.

ECCP Cebu Branch Manager Roselu Paloma says, “In the world flattened by the Internet, understanding online marketing is inescapable. It is a platform every business must get acquainted with.”

“We’re so used to traditional marketing – joining international trade shows. It still works, but ECCP never stops exploring new avenues, such as online marketing, for our clients to stay competitive,” Paloma added.

The first session, dubbed “The World Online,” covers a primer and the elements of online marketing every business must know and is set to kick off on February 21, 2 PM, at the ECCP Cebu Office.

Pepito “Jun” Baranggan, Jr., a Google AdWords and Google Analytics certified online marketing specialist, is the resource speaker of the series who would share his extensive expertise in search engine management (SEM) and pay-per-click (PPC) campaign management across diverse industries.

ConneXion is one of the series of business talks ECCP runs for its member companies and stakeholders.

Succeeding topics are: “Optimizing Online Visibility” on February 28; “The Power of Social Media” on March 7; and “You Pay Per Click and You Get So Much More” on March 14.

Registration fee is P750 per participant per session for ECCP member companies and P900 for non-member companies.

Discounts are given to participants attending all four (4) sessions, and giving payments on or before February 15. For ECCP member companies, the discounted rate is P2,500 per participant for 4 sessions. For non- members, a fee of P 3,000 per participant for 4 sessions, will be charged.

For inquiries and reservations, please contact Hannah Cusi through [email protected], or 032 254.3767, 253.3389.  (FREEMAN)