Maria Luisa Properties posts high sales, announces new development

CEBU, Philippines - The strong market in Cebu for house investments continues to grow as noted by the high sales of Maria Luisa Properties despite the economic downturn.

This was shared by Jovy Beltran, sales and marketing manager of Maria Luisa Properties, who said that the continuous support they gather from the public, especially their target market, which is the class A, has been very encouraging.

Beltran said that this was even proven as they announced their new development for Maria Luisa Subdivision where even if they did not have any formal launch yet, they already had three units sold.

The new project of Maria Luisa properties is the “Highlands at Maria Luisa” which boasts of its location within the established subdivision in Banilad, Cebu city.

Beltran said that with around 6.6 hectares for the Highlands, they expect to have a lot of takers for the soon-to-rise units since it is situated in the upper portion of the subdivision that has a perfect view of Mactan Island and the blue waters and a mountain-view on the other side.

“It is the exclusive part of the subdivision,” said Beltran. 

He said that this is a joint venture project with the province of Cebu where they have 16 salable lots, three of these already sold.

Beltran explained that they have bigger lot cuts for the Highlands which range from 1,000 to 1,530 square meters.

Investments are welcome said Beltran with their P8,000 per square meter to P15,000 square meter price.

Beltran said that they have not formally launched the project since not like other companies and developers, they only launch their projects with everything done already.

But he said that despite only having initial advertisements for salable lots, they already had buyers which prove of their strong market in Cebu and the established presence that Maria Luisa has made.

According to Beltran, they are targeting the high-end class for the Highlands which has a price range of P8M to P22 M.

Beltran said that they are very eager with the new development and the support they would get in Cebu . “Cebuanos continue to invest in our houses and we have noted of this with the sales we had for the past year with our units in the other phases of the subdivision.”

He said that he was surprised with the show of sales amid the crisis but just proves that Cebuanos are looking for quality for their money which Maria Luisa could give. — AJ dela Torre