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Freeman Cebu Business

Bluewater to operate new resort in Panglao

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Eyeing so much growth potential in the tourism industry of Central Visayas especially emerging key provinces Cebu and Bohol, resort operator Bluewater will be intensifying its operation through opening a new upscale resort at the Panglao Island and starting renovation works for their existing resorts in Mactan and Sumilon Islands.

Panglao Bluewater Beach Resort will start construction in the middle of this year as necessary permits from DENR, and other concerned agencies are still being acquired by the management, announced Maribago Bluewater General Manager Rhyz O. Buac in an interview.

The Panglao property is a 5.5 hectares lot which will accommodate 200 luxurious rooms following the same Filipino concept of the existing Bluewater resorts here in Cebu.

“We want our guests to feel the Filipino way of accommodation so we will be using native materials that will revolve around a Filipino theme,” said Buac.

Buac also discussed that the property in Panglao was bought last year and they are looking at procuring all necessary documents in six months time before they start construction.

As for their existing resort in the province, Buac revealed that this year they will also be renovating some rooms and amenities of Maribago while they will put up 12 additional rooms in Sumilon.

Maribago Bluewater in Mactan is considerably one of the first high-end resorts in the area and has started operation way back 1989 surviving several economic and political struggles. From 32 rooms, it now has expanded to accommodate 153 rooms, 50 of which are part of their Amuma wing where their authentic Filipino luxurious Amuma Spa is located.

“We will adopt a newer look for our rooms. We are undergoing this renovation as a strategy to cope up with the tougher competition,” said Buac.

 But Buac discussed that they will still be preserving the Filipino concept for their accommodation and not compete with high-rise hotels around the area. 

As for their 24-hectare Sumilon Bluewater Island Resort, Buac said that they will be adding four more rooms to its existing 12-room upscale accommodation before they hit the 36-room target.

“We are slowly getting on with the construction in Sumilon since materials are hard to transport in the island but we will be starting with the construction this May,” announced Buac.

With the influx of more resort industry investors and the intensified competition in this sector, Bluewater is optimistic to be able to maintain their client-base despite the fact that they are not an international resort chain unlike most of their competitors.

“It is hard to compete head-on with international hotels around the area but if we maintain our concept and focus on our own market base we will surely get through,” said Buac.

Bluewater operates under the umbrella of the Almont Hotels Inc. Group which has managing arms in the resort and hotel industry.

Bluewater group operates the company’s resort businesses composed of Maribago Bluewater Beach Resort in Mactan and Sumilon Bluewater Island Resort in Oslob while the Almont Group operates the four hotels in Mindanao located in Surigao and Butuan City. – Rhia de Pablo

ALMONT GROUP

BLUEWATER

BUAC

PANGLAO

PLACE

RESORT

SUMILON

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