Nokia’s “Project 95” takes Peter Schindler, a seasoned traveler, on a 20,000-plus kilometer, Nokia-solely-sponsored road trip across China.
Schindler is equipped with various Nokia Nseries devices, notably the Nokia N95. He is keeping a record of his excursions by maintaining a mobile blog that shares his thoughts and images taken through his Nokia N95, which can access the Internet anytime, anywhere.
“I look forward to this adventure, driving across China,” said Schindler, who has traveled by himself over one million kilometers throughout Europe, the United States, and Asia.
“I’m eager to explore the modern lives of Chinese people, their thoughts on life and their expectations for the future. The Nokia N95 allows me to share my experiences with people around the world,” he said.
The Nokia N95 is Schindler’s most important and powerful partner. The Nokia Nseries flagship device was launched in September 2006 and debuted in China this month.
The all-in-one multimedia computer features an innovative two-way slide design, an integrated Carl Zeiss five megapixel camera, GPS and multimedia player.
The device features a large 2.6", 16.7-million-color QVGA display — allowing users to watch and record videos, listen to music, take high-quality photos, browse the Internet, use instant communications, search on the Internet, and access e-mail while on the move.
“Project 95” is also raising funds for the China Youth Development Foundation (CYDF) to support sports and education programs for children in remote regions.
When the trip ends, Nokia will put the car that Schindler drives, the Caterham Superlight R300 sports car, for auction, the proceeds of which will be donated to the CYDF. The public can also contribute donations through various channels during the road trip.
“It is more than just a road trip. It is a journey to discover a real and modern China,” said Dan Wong, Nokia vice president for sales and channel management-multimedia for the China area.
“This very spirit of discovering reflects the essence and capabilities of Nokia Nseries multimedia computers,” he said.
Schindler’s 95-day adventure covers 20 provinces and municipalities across China.
Visit project95.sina.com.cn for updates on the adventure. Schindler is also sharing pictures and videos with Netizens — taken with his Nokia Nseries devices.
Netizens can also actively participate in the journey: they can advise a route for Schindler, ask him to deliver personal greetings to friends, and vote on a name for his car, among other things — all through project95.sina.com.cn.
Schindler commenced his journey in Shanghai last May 9 and will conclude the trip in Beijing on Aug. 12.