Samsung unveils 2012 Smart TV lineup at Robinsons Magnolia

MANILA, Philippines -  Samsung Electronics Philippines Corp. (SEPCO), a leader in digital media and digital convergence technologies, together with Robinsons Appliances recently unveiled its 2012 Smart TV lineup at the newly opened Robinsons Magnolia.

The newest Samsung home entertainment products for 2012 were presented at the Samsung concept store located at the third floor al fresco area of the mall.

The store opening was graced by Hope Gokongwei, Faith Gokongwei, Robina Gokongwei, Charisma Layug, Jay Ha, DJ Kim, Amby Molina and celebrities Jim Paredes, Paolo Bediones, Megan Young, Bangs Garcia, Valerie Concepcion, Empress Schuck, Daniel Padilla, Luis Alandy and Asi Taulava.

Samsung’s TV product offerings are built on three pillars: Smart Interaction, Smart Content, and Smart Evolution, all new market-revolutionizing features available in 2012.

Smart Interaction

Samsung’s Smart Interaction technology provides Smart TV users with a new, more natural and intuitive option for controlling and interacting with the TV — breaking the physical boundaries between the consumer and screen.

Samsung’s new Motion Control, Voice Control, and Face Recognition commands advance user experience in a competitive TV market that values ease, convenience and choice. Users can turn the TV on or off, activate selected apps or search for and select content in the Web browser — all without touching the remote.

Smart Interaction is available on the company’s 2012 flagship Smart TVs, including the LED ES8000 series, the LED ES7500 series and the Plasma E8000 series, and features a built-in camera that recognizes movement in the foreground, as well as two microphones to recognize voice.

Smart Content

Celebrities Jim Paredes, Maegan Young and Empress Schuck grace the event.

As the Smart TV platform of choice, Samsung provides consumers with access to the widest variety of premium content available, with over 1,500 apps offered worldwide.

In 2012, Samsung is taking content one step further and evolving the way consumers discover and access apps — through a new Smart Hub that features a simpler, more personable UI in full HD.

Samsung’s Smart TVs also provide a much faster Smart TV experience powered by a new dual-core processor.

Samsung also showcased its commitment to convergence and content accessibility through AllShare Play, the essential tie between Samsung’s products, content and services.

This Smart TV service allows content to be pushed or pulled — regardless of the user’s location — from device to device, and device to cloud for limitless sharing.

AllShare Play enables consumers to push content manually to the cloud or pull the content directly from their Smart TV or other mobile devices.

Further, Samsung has strengthened its Smart TV content experience through the introduction of new exclusive services. The first-of-their kind services allow for easier content sharing among families across TVs and a number of connected personal devices.

• Family Story allows consumers to stay connected with their families and share photos and calendars through the Samsung Cloud service.

• Fitness allows consumers to access exercise content and track progress both on the TV and on the go.

• Kids offers a wealth of kid-friendly content that kids can access and parents can control and monitor.

Smart Evolution

Finally, Samsung’s Evolution Kit — an industry first — will allow consumers to easily and cost-effectively enjoy the latest technology services on their TV.

With a simple slot-in at the back of select 2012 Samsung Smart TV models, consumers can keep pace with rapid advancements in both TV hardware and software — without needing to purchase a new set every year.

Users can now keep their Smart Evolution-enabled TV up-to-date through the company’s proprietary system-on-chip technology, making Samsung the only consumer electronics company to offer this evolving TV solution.

Samsung continues to set the bar in innovation worldwide, combining groundbreaking features with unmatched performance and design to create products that match and anticipate consumers’ needs and desires.