Samsung Galaxy S III reveals new concept of smartphone

LONDON — Samsung Electronics Co. Ltd., a global leader in digital media and digital convergence technologies, has announced the third-generation Galaxy S, the Galaxy S III.

Inspired by nature, the Galaxy S III is a phone that recognizes your voice, understands your intention, and lets you share a moment instantly and easily. This sleek and innovative smartphone has enhanced intelligence to make everyday life easier.

With Samsung Galaxy S III, you can view the content like never before on the device’s 4.8-inch HD Super AMOLED display. An 8MP camera and an 1.9MP front camera offer users a variety of intelligent camera features and face recognition-related options that ensure all moments are captured easily and instantly.

The Samsung Galaxy S III is powered by Android 4.0, Ice Cream Sandwich, with greatly enhanced usability and practicality to make life easier. Packed with intuitive technology, the Galaxy S III delivers a uniquely personalized mobile experience that refuses to be compromised.

“With the Galaxy S III, Samsung has maximized the consumer benefits by integrating superior hardware with enhanced smartphone usability,” said JK Shin, Samsung president and head of IT and Mobile Communications Division.

“Designed to be both effortlessly smart and intuitively simple, the Galaxy S III has been created with our human needs and capabilities in mind. What makes me most proud is that it enables one of the most seamless, natural and human-centric mobile experiences, opening up a new horizon that allows you to live a life extraordinary.”

Introducing natural interaction

The Galaxy S III enhances the interaction experience between the device and user. Smart enough to detect your face, voice and motions, it adapts to the individual user to provide a more convenient and natural experience.

With the innovative “Smart stay” feature, the Galaxy S III recognizes how you are using your phone — reading an e-book or browsing the Web, for instance — by having the front camera identify your eyes; the phone maintains a bright display for continued viewing pleasure.

The Galaxy S III features “S Voice,” the advanced natural language user interface, to listen and respond to your words.

In addition to allowing information search and basic device-user communication, S Voice presents powerful functions with regards to device control and commands. When your phone alarm goes off but you need a little extra rest, just tell the Galaxy S III “snooze.”

You can also use S Voice to play your favorite songs, turn the volume up or down, send text messages and e-mails, organize your schedules, or automatically launch the camera and capture a photo.

In addition to recognizing your face and voice, the Galaxy S III understands your motions to offer maximized usability. If you are messaging someone but decide to call them instead, simply lift your phone to your ear and “Direct call” will dial their number. With “Smart alert,” the Galaxy S III will also save you from trouble by catching any missed messages or calls; your phone will vibrate to notify missed statuses when picked up after being idle.

Easy and instant sharing

The Samsung Galaxy S III is more than a personal device that can be enjoyed by one user — it wants you to share and experience smartphone benefits with family and friends, regardless of where you are.

With the new “S Beam,” the Galaxy S III improves upon Android Beam, allowing a 1GB movie file to be shared within three minutes and a 10MB music file within two seconds by simply touching another Galaxy S III phone, even without a Wi-Fi or cellular signal.

The “Buddy photo share” function also allows photos to be easily and simultaneously shared with all your friends pictured in an image directly from the camera or the photo gallery.

With “AllShare Cast,” users can wirelessly connect their Galaxy S III to their television to immediately transfer smartphone content onto a larger display.

“AllShare Play” can be also used to instantly share any forms of files between Galaxy S III and your DLNA-supported tablet, PC, and televisions regardless of the distance between the devices.

Under AllShare Play is also the “Group Cast” feature that allows you to share your screen among multiple friends on the same Wi-Fi network; you can make comments and draw changes at the same time with your co-workers, witnessing real-time sharing on your individual device.

The preloaded “Dropbox” application provides an even more convenient sharing experience, supplying 50GB of free storage for two years for not just image and music files, but now also for video content.

With the Galaxy S III, content uploaded on the Dropbox are automatically synced on other devices; the files can also be instantly uploaded through data networks without requiring Wi-Fi access.

Human-centric design

The Galaxy S III not only presents features with enhanced usability, but also provides an ergonomic and comfortable experience through its human-centric design. Its comfortable grip, gentle curves, and organic form deliver a rich human-centric feel and design.

Inspired by nature, its design concept is the flow and movement of nature. The elements of wind, water and light are all evoked in the physical construct of the Galaxy S III. In its essence, the minimal organic design identity is reflected in the smooth and non-linear lines of the device.

The Galaxy S III will be available in pebble blue and marble white at launch time. Samsung will introduce a variety of additional color options.