Insular Life taps Cisco to enhance customer ties

Insular Life, the first and the largest Filipino life insurance company in the country, has enhanced relations with its customers through Cisco Unified Communications in two major sites: Makati City and Cebu. A third site, Alabang, where Insular’s headquarters are located, will be completed in the first quarter.

With the system in place, customers anywhere in the country will have just one local toll-free number to call and will be able to reach an Insular Life staffer or agent faster in any of the three sites.

The Cisco Unified Communications project, which started two years ago, is being implemented by Trends & Technologies, a Cisco certified partner which will replace the old private branch access (PBX) system that Insular Life used to rely on.

The new system that has been installed has already started to pay for itself through lower communication costs and higher customer satisfaction experienced by the company.

“We were able to integrate voice communications in the three offices with one local numbering system, facilitating inter-office communication while improving cost-efficiency,” said Tisha Cruz, vice president of Insular Life’s Information Services Division.

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