SOHO Central project unveiled

The EDSA Central Redevelopment signals the onset of its ambitious master plan with the recent contract signing of a P2.5-Billion joint venture agreement between developers Greenfield Development Corporation and Meridien Development Group.

At the center of the 24-hectare redevelopment of EDSA corner Shaw Boulevard will rise SOHO Central, a landmark mix-use residential and commercial project of the newest and most progressive metropolis.

The 35-storey development will have a 30-60 sq meter units, each with their own balconies. Located near the newly built EDSA Central Bazaar, SOHO Central will bring a world of convenience. EDSA Central has been a commercial destination and a major converging point and link for thousands of commuters. It is accessible via a direct link to the MRT Station. The development of SOHO Central, will add to this destination a landmark for the new, modern and mobile society.

Shown sealing the venture with handshake are Meridian Development Group’s (MDG) chairman Jose EB Antonio (right) and Greenfield Development Corporation’s (GDC) chairman Joselito D. Campos (left). Also shown in the photo are (from left): MDG President Rafael Yaptinchay, chief executive officer Ricardo Cuerva and GDC’s president Carlos Ejercito and director Jeffrey Campos.