Getting a new grip: Russ Swift uses Saffiro Tires for amazing stunts at MIAS

MANILA, Philippines - Each year, Guinness record-holder Russ Swift uses his trusty Subaru cars for his performances at the Manila International Auto Show (MIAS). For this year’s Russ Swift Stunt Show, aside from using new Subaru models like the WRX, WRX STI and the XV, he is also using a new brand of tires. Both the WRX and WRX STI were all-new models launched at the MIAS. This year’s tire brand of choice is Saffiro Tires. It is a US-based company located in Los Angeles, California and currently sells over a million units annually for various types of tires including passenger, light truck, TBR (truck and bus radial) and UHP (ultra-high-performance) tires. Saffiro has a wide range of tires from 13” to 32” diameter tires. Its tires are currently sold all over the world including the US, Japan, Mexico, New Zealand, Australia, Thailand, UAE, Saudi Arabia and more recently, the Philippines.

Saffiro tires are manufactured for the driving enthusiast market, always striving to anticipate consumer trends while creating value in the brand. Its tire sizing, tread patterns and rubber compounds combine modern aesthetics with cutting-edge technology that has helped it create some of the best-looking and best-performing tires on the market today.

For the first time, Saffiro will be the official tire sponsor to the popular Subaru Russ Swift Show in the 2014 Manila International Auto Show (MIAS). With state-of-the-art development, quality engineering and rigorous testing procedures, each production Saffiro tire is designed to handle above and beyond its specified limits. Aside from providing high-quality tires, Saffiro tires offer good value with its reasonable prices.

Since its introduction, Saffiro Tires has been very active in automotive trade shows and motor shows all over the globe. This includes the highly competitive SEMA Show (Standard Equipment Manufacturers Association) in Las Vegas, as well as the Tirexpo Show in Singapore, Shanghai CITEXPO, Latin Tyre Expo Show in Panama last 2013. Saffiro will also be exhibiting in the Essen Show 2014 in Germany, and is slated to be in the Tokyo Auto Salon in 2015.

Saffiro Tires are distributed in the country by Wheel Gallery, the importers of the popular Concept One alloy wheels, also the official wheel sponsor of the Subaru Russ Swift Show, a regular precision driving show staged in the MIAS since 2007. Swift has revolutionized the way car brands showcase their displays and live performances in international auto shows with his three Guinness world record performances including parallel parking in the tightest space, J-Turn in the tightest space, and the fastest donuts. Aside from high-performance cars, Swift also relies on the proper grip and handling of its tires, which is very critical since it is the only part of the car that comes in contact with the ground and can spell a big difference between having a good show and a spectacular one.