MANILA, Philippines - Foton, the second largest commercial vehicle manufacturer in the world, started the year with a grand partnership with the country’s highest rating primetime show in TV5, Willing-Willie. Last January 17, host Willie Revillame announced Foton as its newest sponsor in Will’s Wheels and Spin a Wheel segment. A total of 12 Foton View Vans will be given away and each night, contestants get a chance to take home a brand new 15-seater Foton View Van.
Foton Motor Phils. (FMP) president Rommel Sytin expressed his gratitude for this opportunity. “Through Willing-Willie, we don’t only get to promote our brand; we are also able to help make a difference in the lives of many Filipinos,” he said in an interview.
FMP’s sponsorship of Willing Willie is part of its aggressive marketing efforts to continue strengthening the Foton brand in the local automotive industry to fulfill its commitment in making Foton the premier commercial vehicle brand in the Philippines. To date, Foton has 13 established dealerships and several accredited service centers nationwide offering the best after-sales service and most timely spare parts availability.
Photo shows the first four Foton View Van winners during the launch week at Willing-Willie.