There are names, terms and phrases that are easily identifiable and easily recalled. Mention the phrase “Town & Country” and immediately, images of a high-class neighborhood come to mind. If you’re a car enthusiast, “Town & Country” would only mean one thing: a Chrysler family vehicle.
Chrysler first used the “Town & Country” moniker on its woody wagon line-up in the early 40s. A woody wagon is a full-sized station wagon with actual wood on the doors and the rear hatch and Chrysler’s Town & Country is a luxurious take on that model. In 1946 until 1948, Chrysler extended the Town & Country line to include full-size luxury sedans while in 1959, the Chrysler New Yorker station wagon also sported a T&C version. In the 80s, Chrysler invented the minivan and later versions began sporting the T&C moniker to announce its more up-market amenities. Today, “Town & Country” continues to be associated with Chrysler vehicles, especially with the success of the previous generation T&C minivans.
All New Town & Country
Embracing the fast-paced and active lifestyle of today’s family, Chrysler once again raises the bar of innovative and luxurious family transportation with the launch of the all-new Chrysler Town & Country. With more than twelve million units sold since the minivan’s introduction in 1983, Chrysler has once again reinvented the ideal family friendly mobile to make today’s busy family life much more convenient, comfortable and luxurious that no other minivan can cleverly offer with ultimate flexibility.
At the Manila Polo Club last April 22, CATS Motors, Inc., the exclusive distributor for Chrysler, Jeep and Dodge vehicles in the Philippines, launched the all-new Town & Country Touring Edition. The new luxury minivan features the company’s aim towards innovation, functionality, value and safety. Already touted as a “family room on wheels”, the Touring Edition adds more comfort, convenience and safety features to the already impressive features found on the standard Chrysler Town & Country.
During the launch, CATS Motors President Felix Ang said, “True to Chrysler’s American heritage of innovation and luxury, the all-new Chrysler Town & Country embodies the brand’s famed legacy of premium quality and styling for a first-class family experience.”
Stow ‘N Go Luxury ‘N Space
The all-new Chrysler Town & Country’s exceptional innovations boast of comfort in the longest journeys. The industry’s first “Stow ‘N Go” innovative seating arrangement allows the second- and third-row seats to fold flat into the floor and be stored without requiring the seats’ removal. The flexible Stow ‘N Go system enhances the cargo capacity of the minivan by giving extra space where and when it’s needed. A standard sheet of plywood, which is the standard in carrying measurements, can fit flat inside the van.
Convenience features like power windows in sliding doors and a power rear tail gate are standard while safety features like side curtains and dual front airbags are included. The all-new Chrysler Town & Country’s Touring Edition with its powerful and efficient V-6 engine, stable handling and luxurious interior make long-distance journeys for seven comfortable travelers a real bliss.
Now in the Country
To emphasize the luxury and the convenience of the Stow ‘N Go system during the launch, guests were entertained with a series of family games using the new family-friendly features of the all-new Town & Country Touring Edition after being treated to sumptuous country recipes for lunch. Yours truly along with fellow motoring writers Bam Santiago Olivares of the Tribune and Andy Sevilla of the Business Mirror won the contest showcasing the easy operation of the Stow ‘N Go system.
“Introducing the new Chrysler Town & Country here today strengthens our commitment to deliver world class products that will delight our customers and exceed their expectations. We know that just delivering the product itself is only the start of the journey, and that to truly exceed our customers’ expectations we need world class service and support. Through the commitment and professionalism of our partner CATS Motors, Inc. here in the Philippines, we have every faith our customers will be truly delighted with the entire Chrysler Town & Country experience,” says Peter Mackenzie, Managing Director for Chrysler South East Asia Pte. Ltd.
To experience the all-new Chrysler Town & Country, please call Chrysler Makati at 815-2222 or Chrysler Greenhills at 723-5808 or visit www.chrysler.com.ph. We’ll update you further after we do a thorough test drive of the latest Chrysler.