^

Banking

Sony Phils tops BPI Madness

-
The recent 29th BPI Installment Madness–Hysteria sa Glorietta Promo has proven anew that Sony Philippines Inc. has once again dominated and proven that it is the most preferred brand in consumer electronics.

During the 18-day event at the Glorietta Activity Center in Makati, Sony Philippines achieved a total of P18 million total sales, far exceeding the company’s expectations.

It has maintained its overall sales leadership in eight successive BPI Madness fairs since July 2000.

Sony’s product categories during the 29th BPI Madness included FD Trinitron Wega Color TV with the highest sales in a single category, trailing next is personal video which includes Handycam video camera, Cybershots, and Mavica digital still cameras. Other categories were Sony Hi-Fi components, Personal Audio consisting of Walkmans and Radio Cassettes, DVD Decks/Home Theater systems, and Personal Audio/Personal Video accessories.

The BPI Fairs are regarded by the consumer electronics sector as a key indicator of industry sales performance and consumer preference trends in Metro Manila.

vuukle comment

GLORIETTA ACTIVITY CENTER

GLORIETTA PROMO

HOME THEATER

INSTALLMENT MADNESS

METRO MANILA

PERSONAL AUDIO

PERSONAL VIDEO

SONY HI-FI

SONY PHILIPPINES

SONY PHILIPPINES INC

TRINITRON WEGA COLOR

  • Latest
Latest
Latest
abtest
Are you sure you want to log out?
X
Login

Philstar.com is one of the most vibrant, opinionated, discerning communities of readers on cyberspace. With your meaningful insights, help shape the stories that can shape the country. Sign up now!

Get Updated:

Signup for the News Round now

FORGOT PASSWORD?
SIGN IN
or sign in with