MANILA, Philippines — Metropolitan Bank and Trust Co. (Metrobank) was recognized recently as a pillar of strength and reliability for customers throughout the COVID-19 pandemic based on a leading consumer survey covering the Asia Pacific region.
In the recent BankQuality Consumer Survey on Retail Banks for 2022, Metrobank was named the “Most Helpful Bank during COVID-19” in the Philippines, and placed 10th in the entire region.
According to The Asian Banker, which conducted the BankQuality survey, one of the Metrobank’s most helpful initiatives was ScamProof.ph, an online platform that consolidated information on the different types of fraud and tips to avoid them.
Metrobank rallied other banks to also contribute to this industry-wide fight against fraud, at a time when most consumers have increased activities online. Moreover, the bank was also recognized for being an active partner of the public-private initiative Ingat Angat Tayong Lahat campaign, which helped build consumer confidence and champion empowered vigilance amid the pandemic.
At a time when the world experienced a transition, Metrobank’s “You’re In Good Hands” promise was made even more relevant. Since the start of the pandemic, the bank, through the Metrobank Foundation and GT Foundation, has donated a total of P346 million to various pandemic-related aid programs, which include PPEs for frontliners, testing kits, molecular laboratories, and assistance to community pantries nationwide.
Moreover, the bank strengthened its customer-centric approach through digital initiatives that helped engage and educate customers in this new normal environment. To date, 98 percent of the bank’s employees are fully vaccinated through the Metrobank Group-initiated vaccination program.
Employee volunteerism also remains strong in doing community service nationwide.
Simultaneously, when the survey was being conducted at the tail end of the pandemic during late 2021 to early 2022, The Asian Banker also hailed Metrobank as the “Strongest Bank” in the Philippines for 2021. Metrobank’s strong balance sheet was credited as the factor that helped them clinch the accolade.