Capital A to launch airasia Super App in Philippines
MANILA, Philippines — Capital A, formerly AirAsia Group, is launching the airasia Super App in the Philippines, with AirAsia Philippines chief finance officer Ray Berja to serve as its pioneering managing director.
Berja has taken on the role starting March 1, ahead of the official launch of the airasia Super App in the Philippines scheduled in the third week of this month.
The airasia Super App was launched in 2020 as a culmination to the group’s digital transformation into a comprehensive lifestyle platform.
It hosts a wide array of offerings that include flights, hotels and rides.
“AirAsia, as a global leader in attainable travel and lifestyle experience, has always been an early adopter of innovations that benefit its customers,” Berja said.
“Now that we are fully geared to join the robust Super App market here in the Philippines, I am excited to lead and work with my team in establishing an integrated travel and lifestyle ecosystem for Filipinos. Frictionless connection with needs is the lifestyle of the future – and we are glad to be ushering it in here,” he said.
Berja will be reporting directly to airasia Super App chief executive officer Amanda Woo.
“As we work toward our vision of becoming the top ASEAN Super App, we are finally making our footprint in the Philippines, and Ray will be taking the lead in managing all operations for the Super App in the country,” Woo said.
“He will be helping drive the growth of the subscriber base and growth across all lines of businesses in collaboration with our regional business group heads,” she said.
Tony Fernandes, chief executive officer of holding company Capital A, aims to make the company a major player in the ASEAN digital economy as it ramps up the company’s transformation to a digital services group.
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