Security Bank to open more branches

Security Bank remains committed to opening new branches through the completion of its 2020 branch banking expansion plan. In photo are (from left) Melany Mendoza-Aguilar (Jaro Iloilo business manager, Security Bank), Francis Cruz (representative of Iloilo City Mayor Jerry Treñas), former Tourism undersecretary Salvador Sarabia Jr., Leila dela Llana of West Visayas State University, Ted Valderrama and Joana Christine Rabulan (area head, Security Bank) leading the ribbon cutting ceremony for the opening of Security Bank’s Ayala Malls Jaro, Iloilo branch.
STAR/File

MANILA, Philippines — Security Bank Corp. is set to open seven new branches this year as it pursues its nationwide expansion program despite the impact of the pandemic.

Leslie Cham, executive vice president for branch banking group at Security Bank, said the listed bank remains committed to opening new branches despite the curtailed movement and instantaneous shift to digital platforms due to the global health crisis.

“Despite the transition to digital banking, we still recognize the importance of branches in making our services accessible to different areas. Through our continued push to increase our branch banking presence, we are optimistic that we will be able to serve more Filipinos and show what BetterBanking means,” Cham said.

Security Bank opened, relocated, and revamped a total of 10 branches last year to meet continued market demand.

These include four new branches in Ayala Mall Circuit Makati, A. Roces Ave in Quezon City, Ayala Malls Manila Bay, and Katipunan Blue Ridge. On the other hand, six branches were either renovated or relocated to increase the accessibility for clients.

Apart from the expansion, the bank renovated some of its branches to streamline and modernize its design and facilities. Renovated branches now have a dedicated area for ATMs, an area for self-service transactions such as balance inquiry or PIN change and a redesigned bank teller area for other banking transactions. All branches will also have 24/7 ATM service.

Security Bank’s branches with a compact set-up called “branch lites” were also equipped with a Skype Nook, which is a dedicated area wherein clients can have Skype calls with Security Bank’s Investment experts.

“The modernization of our branches, by equipping them with iPads and other devices, is our move to encourage customers to take advantage of Security Bank’s online and digital platforms. We want each client to experience efficiency, comfort and heightened safety while they’re banking with us,” Cham said.

Security Bank now has a total of 313 bank branches and 787 ATMs nationwide.

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