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Malayan Insurance continues to provide relevant protection

The Philippine Star
Malayan Insurance continues to provide relevant protection
Instead of celebrating Malayan’s 90th founding anniversary this year, Paolo Abaya, Malayan’s president and chief executive officer, pursued strategies and executed campaigns to innovate and improve the customer experience for Malayan’s clientele.
STAR / File

MANILA, Philippines — The pandemic may have turned the world upside down, but this did not deter insurance companies like Malayan Insurance Co. Inc. from continuing to provide relevant services for Filipino businesses and families.

Instead of celebrating Malayan’s 90th founding anniversary this year, Paolo Abaya, Malayan’s president and chief executive officer, pursued strategies and executed campaigns to innovate and improve the customer experience for Malayan’s clientele.

During a recent YGC CEO Forum held in virtual form recently, Abaya said that the local insurance industry remains resilient despite the uncertainties and risks that may come in the coming months.

The non-life insurer’s willingness to adapt and innovate will be key factors for companies to thrive and grow.

“In this business, only the strongest and most flexible survives, and our commitment to service, as well as the Yuchengco Group of Companies (YGC) core values, will continue to be the defining aspects that separate us from our competitors,” said Abaya.

For Malayan Insurance, the company strove to enhance digital accessibility in all forms especially for its intermediaries, as well as product agility to be able to answer the unique and evolving needs of the insuring public.

Abaya said that the pandemic had clearly shown that companies, which have efficient digital platforms, especially for retail, have the best chances of keeping the flow of business steady.

“Whether it’s about selling products, filing of claims, or collecting premiums, digital is the way to go,” Abaya said.

MALAYAN INSURANCE CO. INC.

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