Philippine targets $31 million export sales from China fair
MANILA, Philippines — The Philippines aims to generate over $31 million worth of export sales from the world’s biggest trade fair being held in China, the Department of Trade and Industry (DTI) said.
In a statement, the DTI’s export promotions arm Center for International Trade Expositions and Missions (CITEM) said the delegation is targeting to attract 1,300 buyers and generate export sales from the participation in the China International Import Expo (CIIE) in Shanghai until Nov.10.
The Philippine delegation to the CIIE consists of 40 companies and features tropical fruits and vegetables, processed fruits and nuts, healthy snacks, seafood and marine products, and other premium food selections.
The companies in the delegation are Hilas Marketing Corp., AgriNurture Inc., Mancoco Food Processing Inc., Excellent Quality Goods Supply Co., Castillo Import Export Ventures Inc., Doxo International Trading, Magsasakang Progresibo Marketing Cooperative, See’s International Food Manufacturing Corp., Century Pacific Agricultural Ventures Inc., Team Asia Corp., Eau de Coco Inc., Eng Seng Food Products, Greenlife Coconut Products Philippines Inc., Tongsan Industrial Development Corp., Islandfun Inc., Limketkai Manufacturing Corp., KLT Fruits Inc., Zigmund Enterprise, Business Innovations Gateway Inc., Sangkutsa Food Products Inc., AG Grays Farm, Marigold Manufacturing Corp., Federation of People’s Sustainable Development Cooperative, Magic Melt Foods Inc., Sandria’s Delicious Concept, Vegetari Vegetarian products, Market Reach International Resources, SL Agritech Corp., Century Pacific Food Inc., Universal Canning Inc., Fisher Farms Inc., Jam Seafoods Inc., Phil-Union Frozen Foods Inc., Gerabuenas Trading, Global Basic Co. Ltd., Subic Superfood Inc., Chocoloco Inc., Filipinas de Oro de Cacao Inc., and Seabeth Food Processing.
“For this hybrid participation, there will be a mix of physical product presentation in the pavilion that will be facilitated by onsite officers from our trade posts in China and online B2B (business-to-business) matching activities between our companies in Manila and the Chinese buyers who will visit our booth in Shanghai,” CITEM executive director Pauline Suaco-Juan said.
Last year, the Philippines generated $300 million worth of sales from its participation in the CIIE.
Trade Secretary Ramon Lopez said this year’s target may not be comparable to last year’s actual sales given the pandemic and the differences in the fair’s format.
He said this year’s CIIE is a hybrid show where the goods are displayed, but negotiations are done via the online B2B facility.
“The target is also based on the reduced pavilion size this year, as well as the projected decrease in the number of buyers attending CIIE this year,” he said.
Prior to the opening of CIIE, the Philippine delegation conducted an initial online meeting with 40 Chinese buyers in a business matching session last Oct. 29.
In the B2B session, the CITEM said Chinese buyers expressed interest in working with Philippine companies producing fresh fruits and vegetables, chocolates, healthy snacks, seafood, beverages, and condiments.
- Latest
- Trending