Insular Life announces key executive appointments

MANILA, Philippines — Insular Life announced the following key appointments: Ma. Noemi Azura as president and CEO of Insular Health Care, Inc. and Miriam Choa as first vice president  and chief marketing officer.

Azura brings with her a solid track record in business transformation, sales and distribution, audit and compliance gained through her 29 years of experience in consumer banking and health maintenance organizations (HMO).

As president of Insular Health Care, Insular Life’s HMO subsidiary, Azura leads in enriching the core business to deliver best in class customer experience, an expanded product suite and distribution channels and operational excellence. She is also concurrently InLife chief strategy officer.

Choa has overall leadership of brand management, product management, segments marketing, market research, digital marketing and e-commerce. She brings with her 26 years of work experience in brand management, advertising, research, digital marketing and e-commerce gained from local and multinational companies where she implemented campaigns that won prestigious international and local awards.

Choa graduated from the University of Santo Tomas with an AB Communication Arts degree, and earned her Master of Arts in Communication Research degree from the University of the Philippines. She also completed a summer course on Strategic Management at the London School of Economics and Political Science in the United Kingdom.