CDO launches premium corned beef brand
MANILA, Philippines — Leading food processing firm CDO Foodsphere Inc. has launched a premium brand for its corned beef line, Highlands Gold Corned Beef with Angus.
CDO vice president for marketing Brenda Miranda said while Filipinos are very accustomed to eating corned beef, there are only a few offerings available in the market today. “That’s why we wanted to provide a better option for our consumers.”
“Through Highlands Gold, we guarantee a high quality of corned beef satisfaction which our consumers will not find in their usual corned beef, ” she said.
Highlands Gold is not only made from 100% pure beef but is made with imported and high-quality Angus.
Compared to ordinary beef, Angus has better marbling which makes the product more delightfully and naturally delicious and tender, according to experts.
They define marbling as the fine white streaks in beef which give the cut its flavor, juiciness and tenderness. The higher amount of marbling, a characteristic Angus is known for, the higher the quality is.
Highlands Gold comes in 150g, 210g, 260g, and 320g sizes and is available in all supermarkets and groceries nationwide.
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