MANILA, Philippines - The Philippine Retailers Association (PRA) assembles an elite cast of over 30 international retail and brand experts who will share their know-how, expertise, experiences and insights at the Manila edition of the Asia Pacific Retailers Conference and Exhibition (APRCE) with the theme “Asia Fast Forward” slated Oct. 28-30 at the SMX Convention Center in Pasay City.
Headlining the cast is Alan O’Neill, known globally as ”The Change Agent,” who will keynote immediately after the opening rites to be led by President Aquino, Trade Secretary Gregory L. Domingo, PRA president Lorenzo C. Formoso, Federation of Asia Pacific Retailers Association (FAPRA) chairman Mehmet T. Nane, APRCE overall chairman Frederick D. Go and other PRA and FAPRA key officials.
O’Neill is the managing director of Kara (Ireland) and is working with some of the best organizations in the world in their respective industries (B2B, B2C, public service). He is also an international business consultant and non-exec board director working with blue-chip organizations across the spectrum of industry in financial services, FMCG, hospitality, industrial, IT, motor, retail, telcos, tourism, travel and others.
“APRCE is really a must-attend event, not just for retailers and brand owners, but also the key personnel handling retail-related activities such as store design, merchandising, expansion, brand management and e-commerce. The PRA Board carefully handpicked the right speakers for the right topics to make sure every session is what industry players really need,” Formoso, COO of Duty Free Philippines, stressed.
PRA chairman and APRCE Manila 2015 overall chair Frederick D. Go, president of Robinsons Recreation Corp., said with all the 18 member-countries of FAPRA presenting their respective country reports, the APRCE will serve as a good venue to get vital market intelligence.