Hitachi launches new air conditioning products

MANILA, Philippines - Hitachi Air Conditioning Products Philippines, Inc. launched its new air conditioning products during its recent dealers convention held at the SMX Convention Center in the Mall of Asia.

Hitachi showed its top-of-the-line products such as the 6HP IVX DC Inverter VRF System now used by a major convenience store chain nationwide. Other products presented during the event were the Window Type with “Full DC Inverter,” Inverter Slim Floor Mounted, IVX DC inverter and the Taiwan-made Royal Inverter Split Wall Mounted Type; showing Hitachi’s wide array of products for both residential and commercial markets.

The highlight of the event was the presentation of the Hitachi Royal Split Type air conditioner which is suitable for use in commercial buildings, office buildings, condominiums, hospitals, hotels and schools. Its most remarkable feature is having an EER (energy efficiency Ratio) of 15.5 which is the highest in the market for 0.8HP. EER is the standard index used by the industry and the government to measure the energy efficiency of an air conditioning appliance. The higher the EER of an air conditioner, the lower its power consumption and the more the consumer can save on electricity fee. Hitachi makes this possible through its Full DC Inverter Technology unlike other air conditioner types that use the regular inverter technology.

The Hitachi Royal Split Type Air Conditioner has a New Sleep-Mode Eco-Scan Function that ensures constant temperature for a more relaxed environment without getting too warm or too cold. It also has a unique Turbo Cooling Function that gives instant and fast cooling effect. Its built-in dehumidification device provides the right humidity and eliminates unwanted moisture inside the room. Other key features of the Hitachi Royal Spit Type Air Conditioner are its Nano Silver and Photocatalyst Filters that effectively block harmful germs and bacteria in the air thereby reducing the risk of spreading harmful airborne diseases and the Anti-Allergy Agent Filter that eliminates allergens like dusts, pollen or pet dander.

Paul Chen, CEO of Hitachi Air Conditioning Products Philippines, Inc. explained that “Our world is changing fast. Air conditioners are no longer considered a luxury but a necessity. Hitachi’s top priority is to provide customers superior quality and low-defect-rate air conditioners with high EER (Energy Efficiency Ratio) so they save more on power expenses. Hitachi’s Full DC Inverter Window Type (EER 13.5 for 1HP) and Taiwan-made Royal Inverter Split Type (EER 15.5 for 0.8HP) were developed exclusively for Filipino customers based on this objective. Hitachi never stops innovating and producing more energy-saving and efficient technologies that contribute further to making Your World In Better Comfort.”

Hitachi opened its manufacturing facility in Subic in Zambales in 1996 and is up-to-date with the world’s cutting edge technology. Hitachi has passed strict world-class quality control tests and has successfully marketed its products all over the world. “Availability of parts is a big issue in the Philippines,” according to Chen, “so we plan to introduce more and more types of products made in Subic not only to reduce lead time of our customers waiting but to prove that the Philippines is also capable of manufacturing high quality air conditioning equipment among ASEAN countries”.