Mahindra vehicles pass field test

MANILA, Philippines -  Mahindra, the largest vehicle manufacturer in India, was recently given a thumbs up by several individuals from different logistics companies after participating in a field test of its vehicles.

Chris Guidotti, vice president for procurement of LBC, said the Mahindra vehicles they tested passed the durability and reliability standards for vehicles that need to be on the road almost 24/7 and in different types of terrain.

“The Mahindra vehicles we tested passed the standards required of vehicles that have to be on the road with a load,” Guidotti said.

Mahindra, which is currently expanding its operations in the Philippines, have been inviting key officials of different companies to test their vehicles. It is set to introduce its new models before the end of 2014.

The Indian vehicle manufacturing giant is extremely bullish about its continued expansion of operations in the Philippine market due to confidence in the steady and sustained growth of the domestic economy.

Mahindra, the largest vehicle manufacturer in India, has a joint venture with Willys Jeep, a popular US brand of rugged recreational vehicles, since the 1950s

Mahindra is the largest seller of tractors in the world and is present in over 100 countries in the world. It is set to buy a 51 percent stake in Peugeot Motorcyles.

Originally set up as a steel trading company in 1945 by brothers K.C. Mahindra, J.C. Mahindra and Malik Ghulam Mohammed, M&M eventually saw a business opportunity in expanding into manufacturing and selling larger multipurpose utility vehicles (MUVs), with assembling the Willys Jeep under license in India.

Soon establishing itself as the Jeep manufacturers of India, the company later commenced manufacturing light commercial vehicles (LCVs) and agricultural tractors.