Sun Cellular continues modernizing customer service

MANILA, Philippines - Ten years after its graceful entry into the local telecommunications scene, renowned mobile service innovator Sun Cellular moves forward to modernizing customer care with the unveiling of its intensified roster of digital-based service channels.

“Apart from expanding our pervasive outlets of The Sun Shop nationwide, as well as our 24/7 service hotline, we continually look for new ways to serve our on-the-go customers who would require a more edgy and flexible type of communication with us,” says Reuben Pangan, vice president for Customer Service Operations of Sun Cellular.

Among these new channels, Pangan has highlighted Sun Cellular’s heightened 24/7 customer service operations through Facebook at www.facebook.com/suncellularph and through Twitter at www.twitter.com/suncelltweets.

“In the same way that the interaction means of our customers have evolved, we have also gone beyond our usual channels to make it convenient for them to reach out to us through their online social media pages and data-connected smartphones,” said Pangan.

As the network continues to fuel the smartphone growth in the country, it has also released a series of mobile applications for after-sales services and public information.

Sun has launched the “Pocket Sun Shop” application which lets subscribers get easy access to postpaid promos, product information and registration links to Sun services. Functioning like a virtual branch of The Sun Shop, this app also leads Sun subscribers to top customer care processes like bills inquiry and hotline assistance.

In addition, Android users may now enjoy the “Sun TAP” app which gives a quick and direct access to top public service hotlines, tourist support and lifestyle deals in the country. Primarily designed to assist foreigners and inbound mobile roamers, the Sun TAP app promises to offer its users an informed and hassle-free travel experience in the Philippines. 

These mobile apps may now be downloaded for free via Android Playstore or Google Play using any data-connected smartphone that runs on the Android Operating System.

“We’re set to continue developing these apps even further to capture more features and maximize functionality for the users of today,” says Pangan. “We’re also looking forward to creating more relevant and interactive apps in the future,” he added.

Sun Cellular also maintains a Web chat service at http://suncswebchat2.sun.net.ph/webchat/ to specifically assist its broadband and roaming subscribers, as well as a text hotline service at 1200 for general service inquiries and concerns.

Sun Cellular is a member of the Philippine Long Distance Telephone Co. Group.