^

Business

Pfizer chooses MEC Philippines

October 1, 2010 | 5:03pm

MANILA, Philippines– Pfizer appointed MEC Philippines in handling their on-and off-line media planning and buying, effective immediately. The assigned brands include: Centrum, Stresstabs, Clusivol, Robitussin, Advil, Dimetapp, Caltrate, Loviscol, Fibrosine and Chapstick.

 “We are proud to have demonstrated to Pfizer that integrated planning and buying across all channels is without question the most effective way to actively engage consumers. I am delighted for all of the MEC team that we have been awarded this business, it’s a life changing win for the agency,” Malu Vasallo, Managing Director of MEC said.

 

vuukle comment

ADVIL

CALTRATE

CLUSIVOL

DIMETAPP

FIBROSINE AND CHAPSTICK

LOVISCOL

MALU VASALLO

MANAGING DIRECTOR

PFIZER

ROBITUSSIN

STRESSTABS
  • Latest
  • Trending
Trending
Latest
Trending
abtest
abtest

Tourism by VAT refund

By Anne Christelle Santiago | 1 day ago
In a report made by the World Economic Forum in May 2024, it is expected that the global tourism industry will continue recovering from the lows of the COVID-19 pandemic and surpass pre-pandemic levels due to demand...
Business
fbtw
NGCP extends tie up with DepEd

NGCP extends tie up with DepEd

By Brix Lelis | 1 day ago
The National Grid Corp. of the Philippines has renewed its decade-long partnership with the Department of Education to provide...
Business
fbtw

Headless chickens

By Boo Chanco | 7 hours ago
BBM said the government’s response to the victims of Severe Tropical Storm Kristine was not enough. “It’s never enough. I wish we could do more…” He went on to say that the rainfall...
Business
fbtw
Jollibee to fully acquire Tim Ho Wan

Jollibee to fully acquire Tim Ho Wan

By Ian Laqui | 13 hours ago
Jollibee Foods Corp. will take full ownership of Hong Kong dimsum restaurant Tim Ho Wan, the company announced on Tuesda...
Business
fbtw
Shares up as inflation stays within target

Shares up as inflation stays within target

By Richmond Mercurio | 7 hours ago
The stock market bounced back as investors welcomed the country’s October inflation rate, which remained within the...
Business
fbtw
Latest
abtest
DA lifts import ban on poultry products from Michigan

DA lifts import ban on poultry products from Michigan

By Romina Cabrera | 7 hours ago
The Department of Agriculture has lifted its import ban on birds and poultry products from the state of Michigan in the United...
Business
fbtw
PCC clears ALI’s buyout of Aboitiz Group in Cebu JV

PCC clears ALI’s buyout of Aboitiz Group in Cebu JV

By Richmond Mercurio | 7 hours ago
The Philippine Competition Commission has cleared Ayala Land Inc. buyout of the Aboitiz Group’s stake in their joint...
Business
fbtw
JFC to take full control of Tim Ho Wan

JFC to take full control of Tim Ho Wan

By Richmond Mercurio | 7 hours ago
Asian food conglomerate Jollibee Foods Corp. is taking over the management and ownership of Tim Ho Wan.
Business
fbtw
Petron profit hits P7.1 billion

Petron profit hits P7.1 billion

By Brix Lelis | 7 hours ago
Oil giant Petron Corp. saw its earnings in the first nine months decline amid political conflicts in the Middle East and sluggish...
Business
fbtw
ALLHC 9-month income surges on strong revenues

ALLHC 9-month income surges on strong revenues

By Richmond Mercurio | 7 hours ago
AyalaLand Logistics Holdings Corp. saw its earnings surge by more than half in the nine months ending September as revenues...
Business
fbtw
Recommended
Are you sure you want to log out?
X
Login

Philstar.com is one of the most vibrant, opinionated, discerning communities of readers on cyberspace. With your meaningful insights, help shape the stories that can shape the country. Sign up now!

Get Updated:

Signup for the News Round now

FORGOT PASSWORD?
SIGN IN
or sign in with