Panasonic marks 42nd year of operations in RP

MANILA, Philippines - Looking brightly positive and confident, Panasonic Manufacturing Philippine Corp. (PMPC), one of the country’s biggest manufacturers of home, office, industrial and electronic appliances, celebrates its 42nd founding anniversary this year with more hope and renewed vigor as it embraces the challenges the new decade has to bring.

Ever since its founding back in 1967, PMPC has established an indelible mark in the Philippine consumer market’s psyche through its exceptional and world-class products that have been the hallmark of excellence and quality both in craftsmanship and innovation.

The company also takes pride in the fact that its sales and marketing strategy has done wonders in reaching out to its ever-discriminating customers who, over the years, expected nothing but the best products from Panasonic.

Despite several challenges, Panasonic continues to rise to the occasion and presents itself as a cut above the rest. The company, in keeping with its corporate vision of helping preserve and conserve our environment’s most precious natural resources, has come up with several environment-friendly and at the same time energy-efficient home appliance products in order to propagate and instill in each one of us the idea of looking after our environment.

In fact, in keeping with its environment tack, Panasonic even came up with a new tagline, “It’s Cool, It’s Eco, It’s Panasonic,” if only to reiterate their love for the environment.

Also, the introduction of these new products reinforced Panasonic’s unwavering commitment to new and practical innovations for the home while at the same time addressing the Philippine market’s discriminating demand for high-quality, energy-saving and affordable commercial appliance products.

In the Philippines, Panasonic Manufacturing Philippines Corp., through its sales arm, Panasonic Philippines (PPH), offers a good variety of quality appliances like its industry-leading Envio air-conditioners with the “Inverter” technology that boasts of up to 50 percent savings in electricity for consumers and its washing machine with its 22 percent water saving feature and refrigerator line-up with its unique “Vegerator” concept and 40 percent energy-saving feature.

The company also sells its Viera line of LCD and Plasma television products that provide exceptional viewing pleasure, and its Lumix brand of digital still cameras that is slowly but surely becoming a favorite among budding photographers and photography enthusiasts despite the presence of more established brands in the market today.