Earth+Style sees P2.4-billion sales this year

MANILA, Philippines - Property developer Earth+Style has expressed confidence that its real estate sales this year would match the P2.4 billion in sales that the company booked in 2008, with the full development of its P5-billion township community in the industrial town of Biñan, Laguna called Jubilation New Biñan or JNB.

“In spite of the slowdown in the global economy, we expect sales to remain flat or the same as the P2.4 billion in sales the company achieved in 2008,” said Victor Manarang, president and CEO of Earth+Style, which is composed of Earth Aspire Corp., Earth Prosper Corp., and Earth+Style Corp. 

“Performance for the first quarter of this year supports this target,” Manarang said.

About 70 percent of the commercial and residential units in the P5-billion Jubilation New Biñan (JNB) township project have been sold, while about half of the project has already been occupied.

JNB is a 150-hectare masterplanned township community, composed of lower middle, middle, and upper middle residences that are accessible to both the National Highway and the South Luzon Expressway via Mamplasan, Carmona or Sta. Rosa exits.

Located within the JNB township is One Asia Business Center, an information technology park developed to provide infrastructures and other support facilities required by IT enterprises, as well as amenities required by commercial establishments and service providers. 

The IT park is equipped with state-of-the-art fiber optic telecommunication system, wide roads, parking spaces, walkways for pedestrians, a multimodal transport terminal, a drainage system, electric utilities, an underground water distribution system, lighting poles and water feature, and other facilities and amenities that will provide a park-like setting at the heart of the business center.

The IT park has available retail lots with lot sizes of 200 to 440 square meters with selling price of P3 million to P6 million. Commercial lots of up to 600 square meters are available for a price range of P7.2 million to P9 million.

“Right now, we are doing land development, but we are also looking at putting up buildings for locators,” Manarang said.

Among the prospective lot buyers and locators for the IT park are banks, insurance firms, schools, car showrooms, gasoline stations, coffee shops, and developers of build-to-suit offices for BPO firms. Possible lessees, or those who will build and lease out the office space, are medical and dental offices, law firms, insurance companies, government offices, sales and marketing offices, trading companies, lending offices, and BPO firms.