YSA Skin Care Corp. has expressed confidence it will capture about 15 percent of the highly competitive glutathione market segment in the first six months of the year, with the strong impact of its current promotional initiatives.
Roberto Gerard L. Nazal II, president of Ysa Skin Care, noted that based on initial figures forwarded to them by Watson, their newly launced GlutaMAX 575-mg glutathione capsule and GlutaMAX whitening soap are faring impressively against other brands.
Both the GlutaMAX 575-mg glutathione capsule and whitening soap are formulated by YSA Skin Care which has more than 23 years experience in the industry.
Nazal said the good performance of the company over the years made it easier for the GlutaMAX brands to readily gain the trust and confidence of the market.
“In this business, trust is our foremost capital because we are talking here of the skin and total well-being of the consumers that must be given utmost care against deceptive claims and faulty formulations,” Nazal stressed.
Aside from YSA’s solid reputation, GlutaMAX capsules and soaps are also priced much lower than the competition, he added.
Naza said consumers can get GlutaMAX 575 mg at P750 (SRP) which is 17-percent lower than the leading brand on a per mg (weight value) basis. GlutaMAX soap, on the other hand, comes at 135-gram bars and is 60 percent lower compared to leading brand on a similar basis.
“We are the first in the market to introduce Glutathione in blister packs, making it very hygienic and ideal for retail selling. One dispenser box contains 10 pieces of capsules, which means less cash outlay for consumers,” Nazal emphasized.