Bridge Alliance launches flat rate roaming plan

Bridge Alliance, the leading mobile alliance in Asia Pacific, has announced the launch of its one-flat rate mobile data roaming plan, ‘Bridge DataRoam’ across 11 territories in the region.

With ‘Bridge DataRoam’, customers have a choice of two capped usage monthly subscription plans ‑ $30 for 15MB or $60 for 40 MB. The one-flat rate is applicable when customers roam on the alliance’s 11 member operator networks, namely:  Airtel (India), AIS (Thailand), CSL (HongKong), CTM (Macau), Globe Telecom (Philippines), Maxis (Malaysia), SK Telecom (Korea), Sing Tel Mobile (Singapore), SingTel Optus (Australia), Taiwan Mobile (Taiwan) and Telkomsel (Indonesia).

Officials explained that currently different operators charge different data roaming rates across the Asia Pacific territories and it is sometimes confusing for the customers. Some customers may have even experienced “bill shock” when they use data roaming to access their emails or perform downloads from the mobile internet when they travel overseas and across multiple territories.

They pointed out that Bridge DataRoam’s one-flat rate across 11 territories not only provides an easy-to-understand pricing, it is competitively priced and its capped usage plans provide the best value of up to 10 times more usage benefits. Customers can now subscribe to a Bridge DataRoam plan before they travel and they know exactly how much to pay for their data roaming.

The bundled capped usage of 15MB and 40MB are catered for the mid to heavy data users. Frequent business travelers and regional enterprises can now effectively manage and control their data roaming expenses with Bridge DataRoam.

Subscription is straightforward, customers can simply add on to their local service plan by signing up with their respective local member operator. Bridge DataRoam will be available for subscription from the month of November.

“The launch of the Bridge DataRoam Plan is another key step for Globe and Bridge Alliance to further enhance seamless connectivity for our subscribers. We continue to leverage on our partnership to deliver services and programs to meet the fast changing needs of the market,” Globe international services head Nikko Acosta said.