Ayala Land launches Park Point Residences

CEBU, Philippines - Ayala Land Premier (ALP), the high-end brand of Ayala Land Inc. works in tandem with Cebu Holdings Inc. (CHI) for the 38-storey Park Point Residences that will rise on top of Ayala Center Cebu’s soon-to-be-developed wing, which will house a new Rustan’s department store and the expanded Rustan’s Supermarket.The newest addition to ALP’s collection of high-end residences, Park Point Residences is the first of a series of residential towers thoughtfully integrated into the Ayala Center Cebu (ACC) redevelopment. This distinctive landmark redefines the skyline of Cebu’s premier district for business, leisure and living – Cebu Park District (CPD). 

Cebu Park District residents enjoy effortless living offered by Park Point Residences’ exclusive direct address to Ayala Center Cebu, which is currently evolving into an integrated mixed-use development and will be offering a wide variety of retail and dining outlets, as well as entertainment and business facilities.

Developed in the tradition of Makati’s The Residences at Greenbelt (TRAG) and Park Terraces (PT), Park Point Residences capitalizes on its high value appreciation potential and the convenience of being right at the heart of Cebu Park District.

“Given its location, future residents will experience sophistication and convenience at the same time, as Park Point Residences will offer private access to the soon-to-rise destinations in Ayala Center Cebu. While the idea of living a sophisticated lifestyle is not new to Cebuanos, the newest residential development will further the experience through replicating globally designed lifestyles in major cities worldwide, as Park Point Residences will be set right at the heart of an exciting urban enclave,” says Jose Juan Jugo, head of Ayala Land Premier.

Park Point Residences caters to affluent buyers who fully appreciate the value of a personal refuge within a dynamic city life. Their mobile lifestyle warrants the need to be close to life’s essentials, a sense of security and a lock-up-and-go convenience. They are citizens of the world, well-traveled, well-read, with discerning and refined tastes. They are exposed, socially responsible, and passionate about their diverse social, political, economic and environmental endeavors. They are accomplished individuals in their chosen fields, possibly belonging to the similarly accomplished families. They are accustomed to a life of luxury and appreciate having lifestyle options that nurture privacy, as well as those enriching social interaction.

Park Point Residences (PPR) is the second pioneering living concept introduced by ALP in Cebu after it launched the 1016 Residences in 2010. The said residential tower, which is set to be turned over third quarter of 2014, aims to bring a country-club living expereince to its future residents, as it will offer direct access to City Sports Club Cebu. (FREEMAN)